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    Manager, Brand Marketing - Atlanta, United States - Comcast Corporation

    Comcast Corporation
    Comcast Corporation Atlanta, United States

    3 weeks ago

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    Description

    Comcast Business offers a suite of Connectivity, Communications, Networking, Cybersecurity, Wireless, and Managed Solutions to help global organizations of all sizes prepare for what's next. Powered by the nation's largest Gig-speed broadband network and backed by 24/7 customer support, Comcast Business is the nation's largest technology provider to small businesses and one of the leading service providers to the Enterprise market. Comcast Business has been consistently recognized by industry analysts and associations as a leader and innovator, and one of the fastest growing providers of Ethernet services.

    Job Summary
    Comcast Business is a growing part of the Comcast organization - focused on delivering advanced technology solutions and business-driven partnership to companies of all sizes. As we continue to build the Comcast Business brand, the Division Operations role is a critical component for how we go to market and operationalize both the Small Business and Enterprise segments.

    The Manager of Division Operations will be responsible for overseeing the planning, implementation and trafficking of all 360 Integrated Marketing Communication campaigns for the Divisions. Works closely with the Division and HQ teams to track and help implement IMC campaigns across all creative agencies, Division and HQ leads. Helps to provide direction between HQ and Divisions, tracking all large-scale programs, the HQ advertising and media agencies with Division and HQ plans.

    Job Description

    Core Responsibilities

      • Collaborates across the Marketing Communications team, Division team, creative and media agencies.
      • Acts as a liaison to one key Division, regularly connecting & working to implement media and messaging plans to Division and HQ strategy.
      • Manages relationships across key Division team, ensuring all plans are seamlessly executed by Division accurately and on time.
      • Assists Division with creative recommendations and solutions based on landscape, competitive pressures and data insights.
      • Helps to build and maintain Division PORs and media calendars, including detailed quarterly overviews and weekly creative snapshots.
      • Manages the tracking of all Division requests related to IMC Campaigns, including matrix compilation for new and existing campaigns for BAU Division plans, National Promotions, Brand, Thought Leadership, Experiential plans, etc..
      • Manages the execution and delivery of all HQ and Division campaign tactics including ISCI codes, nomenclature, media files and order instructions.
      • Responsible for assisting with digital trafficking, helping to setup and initiate traffic for all digital tactics including OLV, OLA, Display, Mobile and more.
      • Partners with internal teams to manage Flashtalking rotations, including Desktop, Mobile and OLV rotations for both GM and Multicultural (Division and HQ Media).
      • Assists in preparing and delivering all display, mobile and OLV results with creative strategy recommendations during monthly reporting calls to HQ and Divisions.
      • Provides guidance to Specialists regarding implementation of campaign tactics, timing, strategic shifts, etc..
      • Consistent exercise of independent judgment and discretion in matters of significance.
      • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
      • Other duties and responsibilities as assigned.
      • Consistent exercise of independent judgment and discretion in matters of significance.
      • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
      • Other duties and responsibilities as assigned.
    Employees at all levels are expected to:
    • Understand our Operating Principles; make them the guidelines for how you do your job.
    • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
    • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
    • Win as a team - make big things happen by working together and being open to new ideas.
    • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
    • Drive results and growth.
    • Respect and promote inclusion & diversity.
    • Do what's right for each other, our customers, investors and our communities.
    Disclaimer:
    • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
    Compensation
    National Pay Range: $68,061.38 USD-$159,518.85 USD

    Comcast intends to offer the selected candidate base pay dependent on job-related, non-discriminatory factors such as experience. Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

    The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

    Education
    Bachelor's Degree

    While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

    Certifications (if applicable)

    Relative Work Experience
    5-7 Years

    Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Comcast will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable law, including the Los Angeles Fair Chance Initiative for Hiring Ordinance and the San Francisco Fair Chance Ordinance.
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