Communications Associate, Events and Digital - Bedford, United States - Werfen

Werfen

Verified Company

Bedford, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Job Overview:

Post Date

April 17, 202

Number
ICIMS
Job Function
Marketing
Location
Bedford 180 Hartwell Road Bedford, Massachusetts 01730 United States
Country
United States

About the Position:

Overview:

Werfen
Werfen is a growing, family-owned, innovative company founded in 1966 in Barcelona, Spain.

We are a worldwide leader in specialized diagnostics in the areas of Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant.

Through our Original Equipment Manufacturing (OEM) business line, we research, develop, and manufacture customized assays and biomaterials. We operate directly in 30 countries, and in more than 100 territories through distributors.

Our Headquarters and Technology Centers are located in the US and Europe, and our workforce is more than 7,000 strong.

Our success comes from a specific focus in these rapidly evolving diagnostic areas, our commitment to customers, and our dedication to innovation and quality.

We're passionate about providing healthcare professionals the most valuable and complete solutions to improve hospital efficiency and enhance patient care.

Job Summary

Responsibilities:

Key Accountabilities

External Global and National Tradeshows, Major Internal events and Worldwide Digital Communications Program, including tactical campaign development and implementation.
Manage project planning and execution for key national/global tradeshow programs
Lead event logistics such as site search and selection, production and design, catering, audiovisual, signage and materials
Travel to and support offsite events as needed
Oversee marketing campaigns and strategies to promote exhibitions and conferences
Contribute to digital marketing program development and execution, including project timelines, implementation of ads and other content, and analysis and reporting of analytics
Maintain Werfen website, including updates, additions and enhancements
Contribute to development of content for Werfen's social media presence (i.e., Twitter, LinkedIn), associated analytics, timelines for posting, approval processes
Maintain content on Werfen's digital selling tool platform for the sales force
Help manage aspects of communications logistics, including billing, budgeting, and submission of regulatory documentation

Networking/Key Relationships
To be determined based on department needs, to include interactions such as:

Worldwide marketing product managers
Communications colleagues
Regulatory
Medical affairs
Other stakeholders throughout company
External trade shows and digital partners

Qualifications:

Minimum Knowledge and Experience required for the position

Education:

Bachelor's Degree in Communication or Digital Marketing prefered

Experience

Minimum of 3 years experience in Event Planning
Experience in digital communications/platform
Experience in healthcare field, particularly medical diagnostics preferred

Additional skills/Knowledge

Outstanding project management skills with he ability to manage multiple projects simultaneously
Experience in crosscollaboration with both internal and external entities (i.e., outside partners) to complete projects strongly preferred
Familiarity with budget management and fiscal responsibility preferred
Proficient with Microsoft office Suite or related software
Experience using Hubspot preferred, but not required
Media Management skills, including familiarity with Various multimedia files

Additional Capabilities