Director, Customer Marketing - Palo Alto, United States - VMware

VMware
VMware
Verified Company
Palo Alto, United States

1 week ago

Mark Lane

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Mark Lane

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Description
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Job Description:


The Broadcom End-User Computing Division empowers employees to do their best work from anywhere, through smart, seamless, and secure experiences.

As digital workspaces continue to evolve, we are designing and engineering VMware Anywhere Workspace, a holistic platform built on our industry-leading solutions for virtual apps, desktops, unified endpoint management and security.


Our platform enables us to deliver upon our Autonomous Workspace vision, the next evolution of our offering that leverages data and artificial intelligence, to create workspaces that are self-configuring, self-healing, and self-securing.

Together, our work is enabling organizations to optimize both employee experience and security, while modernizing IT and lowering operational risk.


At EUC, customer experience is a top priority, evident in our thousands of loyal and happy customers globally and we are passionate about telling their stories and making their powerful voices heard.


This is a key reason why we are continuing to expand our awesome and incredibly high performing Customer Marketing team.

We're looking for a seasoned executive to lead the charge and take our dynamic program to the next level.


Qualifications:

  • Bachelor's degree in marketing, business, or related field.
  • Proven track record in launching and driving crossfunctional customer engagement programs.
  • Experience in customer advisory boards, summits, and conference speaking engagements.
  • Proficiency in creating Executive Briefing Centers (EBCs) and engaging experiences.
  • Expertise in customer storytelling.
  • Strong relationship building skills with internal stakeholders.
  • Outstanding project management and organizational skills.
  • Executive presence with excellent communication skills.
  • Leadership skills with a focus on team development.
  • Analytical mindset with experience in datadriven decisionmaking.
  • Ability to travel up to 10% of the time.

Responsibilities:


  • Develop an enterpriseclass customer marketing program aligned with enterprise strategy.
  • Foster brand awareness and increase sales through customer advocacy.
  • Create an integrated strategy for customer engagement and advocacy.
  • Activate EUC advocates through digital and inperson events.
  • Drive process maturity to enhance team efficiency and customer experience.
  • Uncover and amplify customer success stories.
  • Manage advocate acquisition, development, and promotion.
  • Support sales cycle and deal closure.
  • Lead and develop a highperforming team.
  • Establish key performance indicators for content and program evaluation.

Required Skills / Experiences:

years of customer marketing experience.- Ability to create strategic plans aligned with business priorities.- Strong writing and presentation skills.- Problem-solving, analytical, and budget management skills.- Experience in team building and mentoring.- Adaptability to fast-paced environments.


Location:

US

Travel:
As needed (approx. 4-5 times per year for events)

  • This job requisition is not eligible for employmentbased immigration sponsorship by Broadcom._
Broadcom is an equal opportunity employer.

Broadcom is firmly committed to providing equal employment opportunity for all employees and applicants without regard to race, color, sex, gender, gender identity, gender expression, sexual orientation, religious creed, national origin, age, physical disability, mental disability, medical condition, pregnancy, genetic information, ancestry, marital status, military or veteran status, union membership, political affiliation, or other bases protected by applicable federal, state, or local law.

Broadcom will not discharge or in any other manner discriminate against any employee or applicant because they have inquired about, discussed, or disclosed their own compensation or the compensation of another employee or applicant.

Broadcom will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

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