Marketing Assistant - New York, United States - Gravity Tech Inc

Mark Lane

Posted by:

Mark Lane

beBee recruiter


Description

Job Title:

Social Media Marketing Assistant L6:



  • Location: New York, NY, day onsite and 2 days remote)):
-
Duration : 5+ Months Contract:


  • Shift: Day, 8 hours day Mon to Fri:
-


Pay Rate:
$40-$50/Hr on W2


Pre-Vet Questions to be added in Coversheet

Responsibilities:


  • Media, Creative and Account Management
  • Plan, execute and manage paid social media channels, with an emphasis of Facebook, Instagram and Pinterest
  • Includes buying, tagging, optimization, and reporting for brands and responsibility of multimilliondollar budgets
  • Collaborate with media agency planning teams to incorporate tactical media plans and insights into holistic media deliverables (i.e. plans, reports, etc.) that are regularly presented to brand and creative agency teams
  • Lead and manage daily media optimizations, collaborating with creative agencies to lead creative optimization process
  • Help manage the administration and billing operations of Diageo North America infrastructure across social media accounts

Measurement, Data and Analytics:


  • Identify, develop and advocate for relevant pilots to support the brand and business strategies and learning agendas
  • Lead testing and analysis of social media campaign performance metrics, using internal social analytics and ROI measurement tools to optimize performance and meet business objectives
  • Organize, analyze multiple datasets into regular reports that deliver actionable insights and presentations to inform planning and optimization for future media and content strategies

Required:


  • At least 1 year of experience in digital or social; preferably directly managing and buying paid social for a major consumer packaged goods or luxury brand
  • BA or equivalent
  • Expert Excel skills
  • Experience in using social media analytics platforms such as Sprinklr or native channel analytics such as Facebook Insights/Business Manager

Preferred:


  • Knowledge, love and curiosity for social data and the impact it can have on the business
  • Work with large data sets
  • Demonstrated critical thinking ability
  • Proven ability to manage multiple projects at a time while paying attention to detail
  • Deep understanding of social media data caveats by channel and how these caveats can affect reporting
  • Excellent verbal and written communication skills
  • Confidently lead debrief sessions, often to a senior audience
  • Selfstarter who is comfortable with a rapidly changing environment
  • Agile, energetic, relentless drive to succeed, TEAM player
  • Used to working with a variety of stakeholders and building relationships
  • Deal with a large volume of requests and know how to prioritize workload

Bonus:


  • Experience with social listening platforms
  • Knowledge in SQL, Salesforce, statistical tools and/or programming

Job Types:
Full-time, Contract


Pay:
$ $50.00 per hour

Expected hours: 40 per week


Schedule:

  • 8 hour shift
  • Day shift
  • Monday to Friday

Application Question(s):

  • Do you have knowledge in SQL, Salesforce, statistical tools and/or programming? Please explain.
  • Do you have experience in using social media analytics platforms such as Sprinklr or native channel analytics such as Facebook Insights/Business Manager? Please explain.

Education:


  • Bachelor's (required)

Experience:

- major consumer packaged goods or luxury brand: 2 years (required)


Work Location:
In person

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