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Marketing Manager Food - Des Moines, United States - DLL
Description
As the Marketing Manager,
Food & Agriculture, you will successfully apply your knowledge, experience, and passion to support Food & Agriculture global business unit's (F&A GBU) ongoing success.
This role will help lead the continued transformation of the GBU strategy into relevant and inspiring marketing initiatives that drive business value, revenue, and growth for DLL and our partners.
You will be developing and co-implementing marketing plans aligned with the GBU global marketing and (US) commercial strategies to create a positive, consistent, and unique positioning and profiling of our financial product within the targeted market segments.
Find out more here about how you can unleash your full potential at DLLDay To Day
Marketing Strategy and Plan – Formulate and implement specific marketing strategies and tactical plans that outline clear commercial targets, priorities, and key success factors in order to contribute to effective and efficient GBU strategy/business plan implementation and goal realization.
Content creation and Campaign Initiatives – Responsible for development, execution, and measurement of content strategy for targeted segments. A key focus will be on marketing campaign planning and further embedding digital marketing tactics.
Marketing Automation– Leverage Marketing Automation Platforms for the development of customer journeys, segmentation, and marketing campaigns.
Strategic Concept Development – Ensure identification and translation of end-user, dealer and vendor requirements into new concepts and product/service ideas, aiming at the improvement of the competitive position and the product/market portfolio of the Business.
Customer Experience– develop and coordinate initiatives to enhance customer experience like customer journey interviews, tactical feedback tracking, and surveying.New Business Development – Assist in the act of prospecting, driving brand awareness, and leading new program launches.
Marketing budget – Provide input to annual GBU-specific marketing budget and monitor ongoing spend vs. target – liaise with regions and countries to ensure balance between regional and GBU priorities. Ensure ROI of marketing activities.
Market Research– Coordinate, initiate, and monitor market research for the GBU to create awareness on market developments and trends, signal business opportunities and threats, and deliver the needed information to management.
This is in alignment with Market Intelligence counterparts.
As an integral member of F&A GBU's strategic marketing team, this role reports to the Global F&A Marketing Manager and regularly collaborates with GBU management team members, regional/country commercial leaders and program and sales managers/ members, regional/local country marketing members as well as Group Communications and Global Strategic Marketing functions.
Two working days per year volunteering for a local charity.
Health and Wellness program including healthy food, free health checks, fun health & vitality activities.
Flexible hours with possibility to work from home
Career development opportunities:
online learning, member development programs.
Click this link for an overview of all the benefits in your region.
"We not only live up to the expectations of our customers for today, but also anticipate their market needs of tomorrow."
Essentials
Bachelor's degree in a marketing or related discipline from an accredited institution
Minimum of 6 years' experience in relevant (international) marketing roles
Marketing background with proven experience in both strategic and tactical marketing, integrated and digital marketing
Ability to deliver strategic growth initiatives in complex business environments
Customer-facing experience, skilled in providing exemplary service to internal and external customers
Exceptional project management, event planning, process management, relationship-building, and organization skills
Ability to work independently but self-motivated to stay closely connected with a globally dispersed team
Effective written and verbal communication skills: must be able to communicate big ideas, lead meetings, and presentations
Identifies opportunities to bring innovation to existing marketing practices, including digital marketing activities
Makes detailed recommendations as needed to move change forward
Ability to juggle multiple projects simultaneously / deadline management
Hands-on experience with email marketing, marketing automation, and CRM platforms (e.g., Salesforce, etc.)
Ability to be creative while adhering to corporate and partner brand guidelines
Agricultural or food processing/packaging industry knowledge and experience.
Extras
B2B and/or services sector marketing experience
Cross-border work experience in a complex, matrix-structured organization.
Choose wellbeing
DLL's wellbeing ambition is to educate, equip and empower members to build connections, manage their mental, emotional, physical and financial wellness and maintain balance between work and the other priorities that make up their lives.
Connection – Build meaningful connections with other DLL members
Health – Manage mental, emotional and physical health
Finance – Provide learning opportunities to help members achieve personal financial health
Lifestyle – Maintain balance between work and life priorities
These are the things that matter to our members and the wellbeing of our members matters to DLL
Settling in
At DLL, we are many things. We are team members, family members, community member. We are members of society, members of different cultures and nationalities. Members of change. We each have different beliefs, different passions, different viewpoints, talents and interests. We come from different backgrounds, cultures, nationalities and histories.
But for all of our differences, we share one thing in common: each of us are members of DLL.
Our company was founded in the Netherlands. But today we are truly a multinational business.
Our unique culture is rooted in higher collaboration, less hierarchy and an honest directness that enable us to integrate, ideate and innovate across country lines.
Many companies say they are European, American, Asian or Australian, at DLL we are all these places and more.
We are a cross-culture collaborative – an interconnected network – that comes together every single day with one goal in mind: Partnering for a better world.
Desired Primary Work Location:
Des Moines, IA
Applicable Pay Range
$102,000 - $153,000
This position is subject to the terms of DLL's compensation plans and policies. It is anticipated that the position will pay within the applicable pay range.
The range is reflective of the desired primary physical work location and may be adjusted outside of the projected range based on geographical differentiation if the actual work location of the hired candidate differs from the desired primary location, or for other lawful reasons.
Further, the position includes all other benefits provided to DLL employees, including healthcare benefits, 401k matching, vacation, sick leave, parental leave, possible discretionary bonuses, and all other benefits that are all governed by and subject to ERISA plan documents and eligibility.
DLL is considering candidates in numerous locations.The pay estimate displayed represents the typical pay range for candidates hired for this position in the desired primary work location.
Pay may be adjusted outside the projected range based on geographical differentiation as well as for any other lawful reason.
Additional factors that may be used to determine your actual pay include your specific skills, years of relevant experience you possess, and other work-related qualifications.
Many candidates may start in the bottom half of the applicable pay range, especially those with less experience or qualification.
Deadline for application:
January 14th (Due to high volume of applications this requisition may close prior to posted close date)
The selection process may involve an assessment
This position is based in Des Moines, Iowa. There is a strong preference for a candidate already based in Des Moines
Applications via email will not be reviewed. Please apply online via our career website
DLL's referral program applies
For more information, you can contact Natascha Hooi, Talent Acquisition Partner via
DLL appreciates the time you spend applying to our openings. We advise only those who qualify for an interview will be contacted. Hiring subject to successful completion of a background check.
DLL is an equal opportunity employer. We are committed to inclusive, barrier-free recruitment and selection processes and work environments.
If contacted for an employment opportunity, please advise Human Resources if you require accommodation in accordance with our values and all applicable legislation.
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