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Norwell

    Marketing Campaign Manager - Norwell, United States - Keypoint Intelligence

    Keypoint Intelligence
    Keypoint Intelligence Norwell, United States

    3 weeks ago

    Default job background
    Upper Management / Consulting
    Description

    Company Description

    Keypoint Intelligence is a global leader in data and market intelligence for the digital imaging industry. We provide test-based analytical information, competitive intelligence, and sales enablement to support the industry's leading Original Equipment Manufacturers, Independent Software Vendors, and over 2,000 dealers and leasing companies. Our portfolio covers hardware, software, consumables, and document management. With over 60 years of experience, Keypoint Intelligence is widely recognized as a trusted provider of independent research, strategic consulting, and SaaS tools.

    Role Description

    This is a full-time, hybrid role for a Marketing Campaign Manager located in Norwell, MA, with flexibility for some remote work. The Marketing Campaign Manager will be responsible for overseeing and executing marketing campaigns, generating leads, and implementing marketing automation strategies. They will also play a key role in integrated marketing efforts to drive brand awareness and customer engagement. This role also works closely with sales to roll out new campaigns, manage lead reports, and support the rollout of additional features in hubspot. Looking for anbindependent thinker that will taje initiative to drive programs aligned to the business goals.

    Qualifications

    • Campaign Management and Integrated Marketing skills
    • Lead Generation and Marketing Automation experience
    • Strong knowledge of digital marketing channels and tools
    • Analytical mindset and ability to use data-driven insights to optimize campaigns
    • Excellent project management and organizational skills
    • Ability to work independently and remotely
    • Hubspot experience is a plus

    Vendor management.

    Lead Forensics and other key targeting tools a plus.

    • Bachelor's degree in Marketing, Business, or equivalent experience.

    .



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