Traveling Outreach Coordinator - Round Rock, United States - Cultivate Behavioral Health & Education

Cultivate Behavioral Health & Education

Verified Company

Round Rock, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Outreach Coordinator

Must be willing to travel to Dallas area regularly.
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Mission of the Outreach Coordinator_

To grow the Cultivate Behavior Health and Education referral sources by maximizing the referral sales process and implementing a regional strategy.

This includes prospecting and calling on net new referral sources, securing a diverse referral base, optimizing referral mix for both insurance payer sources and clinic hours, attending networking activities and events and retaining current relationships.

This role is the face of CBHE in the community as well as referral prospects.
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Desired Outcomes of This Role_

Develop regional strategy to increase leads and optimize patient mix in region
Complete a strategic regional plan, with market data, and present to leadership
Inventory and categorize diagnosticians in region
Develop prospecting list and sales plan for each type of diagnostician
Prioritize clinics and regions to manage time allocation in territory
Identify markets for digital marketing strategies and work with marketing on digital outreach
Travel to assigned markets to do inperson outreach as well as remote
Secure good fit leads from established and new referral sources resulting in client launches.
Identify number of referral sources needed to achieve lead growth
Call on prospective referral sources and sell CBHE through sales messaging and clinical selling points
Attend networking events and events targeting appropriate audience to increase awareness of brand and make new contacts
Stop, listen, and ask questions of your clients in order to clearly understand their needs and to build solid relationships
Review progress in market and refine opportunities with RVP/CM in ROOs
Maintain and optimize current referral sources.
Perform a quarterly review with referral source either in person or via conf call to review referral types, progress to date, clinic availability and make requests for payer/patient type.
Ask for testimonials or ability to use as a reference for prospective accounts looking to validate CBHE
Support lunch and learns as needed to provided value adds to our contacts
Keep an updated list of referrals on hand for each market
Communicate any key accounts to Family Lead Coordinators for referral sources for families
Identify networking group/events
Identify networking groups and events in the community
Attend community/networking events
Represent the company according to corporate values
Procure marketing and promotional materials through corporate marketing brand team

Work to support the marketing and branding team in the following ways:

Provide them any contacts to be entered into marketing campaigns as needed
Suggest sales tools and materials to team to enhance sales process
Share agency social media posts on personal social networks
Participate in local social media groups (group permitted) as a resource
Engage with marketing on content workshops as needed as field expert
Only use brand approved content and material
Proper Salesforce compliance and usage

a. Use the sales pipeline tool as directed by leadership, data to be used for executive reporting and dashboards

b. Put all new prospects into the system and update notes

e. Track all touchpoints with referral accounts through Salesforce

f. Create reports and dashboards as needed to monitor and track progress of number of referrals and launches from referrals

Principles

Embody the brand and FAMILY FIRST
Display expertise, accessibility and compassion when acting as the brand
Maintain expertise on market and aba therapies
Address difficult issues professionally and quickly
Collaborate with Regional Managers and Clinic Managers
Ask for help
Share learnings and success with the team, adopt a 'rising tides raise all ships' mentality

Pay:
$55, $65,000.00 per year

Benefits: