- Strategize, collaborate, and meticulously define tailored campaigns to accomplish client objectives by leveraging the expertise of all agency divisions, including website development, digital marketing, branding and public relations
- Organize and lead collaborative brainstorming sessions with divisional leaders, internal teams, and clients to foster strategic discussions and conceptualize creative integrated marketing campaigns
- Analyze data reports and provide actionable recommendations to boost client engagement, increase impressions, enhance brand awareness, establish thought leadership and drive conversions
- Review, edit, and offer constructive feedback on diverse client deliverables, such as short and long-form content pieces, website sitemaps, website designs, keyword plans, video storyboards, ad campaigns, public relations pitches, and other materials, to ensure high-quality work and maintain brand consistency
- Conduct comprehensive discovery on new clients and industries, while also consistently updating and maintaining a knowledge base on client industries to proactively identify and capitalize on new opportunities
- Lead client meetings and provide marketing and business consultation to drive initiatives, support decision making and provide strategic focus
- Contribute to the growth of the agency by actively participating in business development efforts, which involve upselling and cross-selling to existing clients
- Provide support with team recruitment and oversee the training of new Marketing Strategists
- Maintain a deep understanding of industry trends, emerging technologies, and best practices in digital marketing in order to provide thought leadership and drive innovation
- 7+ years' experience working in a marketing agency or equivalent setting
- A strong sense of accountability and a proactive mindset in owning and delivering on assigned responsibilities is essential for success in this role
- Bachelor's degree in mass communications, marketing or related field
- Proven track record of developing and executing successful integrated marketing campaigns
- Advanced knowledge of marketing principles and brand management, including an understanding of account based marketing, website development, social media, email marketing, public relations, search engine marketing and content marketing
- Exceptional writing, editing and proofreading skills
- Excellent communication and presentation skills, with the ability to lead client meetings effectively
- Ability to identify problems and solve them quickly and efficiently
- Upbeat, team-oriented attitude toward team members and clients with a desire to work in a collaborative and inclusive team environment
- Familiarity with acting as a business consultant, or history of serving in an executive leadership position or owning a business
- Brand development and messaging
- Website design and development
- Social media
- SEO
- Paid search
- Copywriting
- Email marketing
- Graphic design
- Direct mail
- Commercial printing
- Public relations
- Crisis communications
- And more
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Marketing Strategist - St. Louis, United States - 1905 New Media
Description
1905 New Media, an integrated marketing firm based in St. Louis, is seeking a Marketing Strategist to join our team. At 1905 New Media, we value a supportive and inclusive environment. We foster a culture that embraces change and encourages creative problem-solving.
The Marketing Strategist is responsible for developing and overseeing all aspects of integrated marketing campaigns to achieve clients' organizational goals.
The ideal candidate will be comfortable facilitating account-based marketing campaigns and devising high-level integrated strategies for a diverse client base. Additionally, we are seeking a dynamic professional who is results-driven, assertive, and tenacious, with a proven track record of achieving ambitious goals and breaking through barriers. They will utilize all the agency's capabilities while editing and providing feedback on client deliverables to ensure quality and brand consistency. Additionally, conducting research and discovery for new clients, creating and adjusting marketing calendars regularly to maximize outcomes, and actively participating in cross-functional collaboration are key functions of a Marketing Strategist.
Candidates must be located within the St. Louis area and will be required to work from the St. Louis office and attend in-person meetings periodically based on client and team needs.
Job Responsibilities:
Qualifications:
Candidates must be located within the St. Louis area and will be required to work from the St. Louis office and attend in-person meetings periodically based on client and team needs.
About 1905 New Media:
Our company was founded as Thomson Printing in (you guessed it Over the years, 1905 New Media has grown to include multiple divisions focused on branding, digital marketing, web design and development, public relations, and commercial printing. Our success can be attributed to a team-first environment with a supportive culture, exceptional client service focused on integrity in the market, and a talented team who truly understands the importance of helping our clients. We have assembled a group of creative problem solvers motivated by doing their best work in a high-energy, fun environment.
The core competencies of 1905 New Media include:
1905 New Media is committed to providing an inclusive work environment. We do not discriminate on the basis of race, religion, national origin, ancestry, gender, sex, sexual orientation, gender identity and/or expression, age, veteran status or disability.
