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Senior Sponsorship Manager - Boulder, United States - Informa
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Description
InformaSenior Sponsorship Manager
Boulder ,
Colorado
Apply Now
Company DescriptionWe organise over500 large-scale branded and transaction-oriented eventsin 14specialist markets.
These are typically not-to-be-missed annual events wherebuyers and sellers build relationships, see and show products and do business.
We also provide year-round online platforms where companies showcase theirbusinesses and products and buyers conduct research, generating valuableleads, and we provide data and digital content that supports the flow ofknowledge and transactions in markets.
Job DescriptionInforma is seeking an experienced Senior Sponsorship Manager for its eventsbusinesses including Natural Products Expo West, Newtopia Now, OrganicProduce Summit, Nutrition Business Journal Summit, and Nutrition CapitalNetwork.
The Senior Sponsorship Manager will lead the strategy and oversee thefulfilment and budgets of the sponsorship and marketing opportunities for ourclients to drive the efficiency and growth of the events.
This position relieson leadership skills, a strategic approach, and external and internalstakeholder relationships.Job Responsibilities:
Strategize and innovate within the event model:Develop and implement sponsorship and marketing opportunities for our clientsthat capitalize on existing show features as well as incremental ones.
Lead the strategy, adaptation and creation of sponsorship opportunities andpost-delivery analysis of client return on investment.Oversee and lead the Sponsorship Specialists who serve as project managersacross operations, technology, marketing, conference, and otherinternal teams to ensure the fulfillment and execution of sponsorship andmarketing opportunities.
Manage internal and vendor relations to ensure team is prepared adequately andcan deliver on expectations and in line with P&L.Oversee sponsorship budget and collaborate with event leadership onforecasting and budget creation.
Own sponsorship inventory in collaboration with Business Operations. This rolewill be responsible for tracking sponsorship deadlines and communicating tothe appropriate sales team members.Partner closely with Sales Leadership to generate cost analysis and setcompetitive sponsorship pricing.
Deliver consistently high performing products and services:
Work directly with the sales team and the clients to appropriately set andmanage expectations while providing a high customer service level to ensureclient satisfaction and retain and expand upon future business.
Define appropriate deadlines and timelines for Sponsorship Coordinators,sales team, various internal teams, vendors, and other show partners tofulfill opportunities.Identify scalable revenue opportunities through the development of newproductsSupport sales team in selling custom sponsorship opportunities that bringvalue to our clients.
Participate and demonstrate leadership in an engaged and empowered team:Develop and lead long and short-term goals to support team, company,department, and market growth.
Collaborate with external and internal stakeholders and manage communicationsbetween the leadership team, operations, sales, marketing and otherrelevant show teams regarding the strategy and development of sponsorship andmarketing opportunities for our clients.
Develop an understanding of the markets we serve and deliver opportunities inline with these communities and client's needs.Be an active participant in the Natural Products and Exhibition & Conferenceindustries through continued education, association involvement and/orcommunity contributions.
Develop relationships that facilitate achievement of client objectives:Develop relationships with internal team, vendors, strategic partners,and clients that support effective communication and exceptional results.
Drive and collaborate on RFPs that address the unique needs of each event,i.e. costs, market need, program flow etc.Communicate contractual obligations and inclu ions to appropriate groupsinvolved.
QualificationsBachelor's degree in related field.
Minimum 5 years of event industry experience with an emphasis onsponsorship, operations, and/or marketing.
Minimum 3 years of natural products industry experience within the NaturalProducts industry and events industry.
Strong leadership skills to create a positive, well-balanced culture.
Highly organized, detail oriented and able to execute demanding,simultaneous, multi-show deliverables in a highly variable environment.
Strong communication skills, professionalism, positive attitude, andability to work with clients, vendors, strategic partners, and internalteam members.
Ability to work independently as well as part of a team while deliveringaccurate and on time results.
Travel to conferences and tradeshows is approximately 5-10 times peryear.
Additional InformationWhy work at InformaEmployee experience is very important to us at Informa. On top of joining asupportive, diverse, and ambitious team that welcomesall types ofcandidates.
We are alsoflexiblewithdifferent working patternsandprioritizepromotions internally.
Our benefits include:
Learning and development plan to assist with your career development15 days PTO plus 10 national holidays, 4 days for volunteering and a day offfor your birthdayCompetitive Benefits with 401k matchPaid parental leaveWork with a high quality of specialist products and serviceBright and friendly staff who are all "expert's experts" and additionaltraining and development for helping you achieve your career aspirationESPP - become a shareholderWe know that sometimes the 'perfect candidate' doesn't exist, and thatpeople can be put off applying for a job if they don't fit all therequirements.
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