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    Adobe Analytics Tech Lead - Jersey City, United States - Diverse Lynx

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    Description
    Role: Adobe Analytics and Target Team Lead
    Location: Remote
    Experience: 8+ years professional experience, with 4+ years on Adobe Launch and 2+ years on Adobe Target
    Duration: 12+ Months

    Required Technical Skill Set:
    • Must have hands-on experience in creating Analytics solutions design, implementation and integrations.
    • Adobe Launch, Data Layer implementation handson experience
    • Implementation experience with AEM website
    • HTML5, CSS3, JavaScript & jQquery
    • Lead the effort to gather, analyze and model client data using Analytics and techniques to develop quantitative and qualitative business insights and improve decision-making.
    Must-Have:
    • Adobe Launch based tag management implementation experience
    • Team lead experience with technical guidance and task management
    • Analytics Certification from Adobe
    • Work with business partners to define Key Performance Indicators, (KPIs), for new projects/enhancements.
    • Define the best analytics reporting approach using Adobe Analytics Product Suite.
    • Strong Knowledge in HTML, CSS3, JavaScript & JQuery is mandatory
    • SPA Analytics knowledge
    • Should have able to drive actionable insights out of data. Strong analytical capabilities.
    • Global Report Suits Management
    • Strong experience in all the types of activities like A/B test, Automated Personalization, Experience Targeting, Multivariate Testing, Recommendations.
    • Hands-on experience in A/B testing tools Adobe Target.
    Good-to-Have
    1. Exposure to other digital marketing technologies
    2. Experience in other Adobe products like AEM Forms, Campaign, GTM, Adobe Audience Manager, Adobe Media Optimizer and Sensei
    3. nalyze data to understand performance and effectiveness of digital programs (across channels like Search, Digital Display, Social Media, Email and onsite)

    Diverse Lynx LLC is an Equal Employment Opportunity employer. All qualified applicants will receive due consideration for employment without any discrimination. All applicants will be evaluated solely on the basis of their ability, competence and their proven capability to perform the functions outlined in the corresponding role. We promote and support a diverse workforce across all levels in the company.

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