Marketing Specialist - West Chester, United States - Qurate Retail Group

Description

Thank you for your interest in joining our team Qurate Retail Group comprises six leading retail brands - QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road - all dedicated to providing a more human way to shop.

Qurate Retail Group is the largest player in video commerce ("vCommerce"), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms.

The Opportunity

You will define and coordinate marketing strategies for Frontgate retail stores, the Frontgate Business-to-business program, and the Frontgate Design Services offering.

The marketing specialist will collaborate with the marketing team, the creative team, and retail leadership to implement marketing strategies with the goal of store traffic, new B2B leads, and customer engagement with design services.

You will help improve fast-growing areas of our business by using digital, traditional, and emerging marketing strategies.
You will be located in West Chester, Ohio

Who We Are

Since 1991, omni-channel retailer Frontgate has inspired its customers to enhance everyday living throughout the entire home with an assortment of stylish, high-quality , and purposeful outdoor, interior, entertaining, and seasonal and holiday dcor items.

Frontgate is part of the Cornerstone brands - four interactive, aspirational home and apparel lifestyle brands that deliver inspirations that help customers enjoy, enhance and celebrate life.

You will report to the Senior Director, Digital Commerce

Your Impact

You will build a strategy and campaign calendar to lead retail store traffic, utilizing main marketing programs such as public relations, email, digital marketing, paid social, influencer marketing, and direct mail for our business.

You will explore new opportunities in TV, podcast, print media, and billboard advertising. Collaborate with teams on execution. Report on marketing productivity and utilize findings to constantly evolve and improve performance
Build strategy and campaign calendar to guide awareness and interest in the Business-to-business program. Leverage digital and traditional marketing channels to lead trade program enrollments.
You will seek out new ways to lead awareness to this main audience. Collaborate with teams on execution and oversee the measurement and reporting of program performance

What You Bring
Associate degree or equivalent training in a marketing related field
2+ years' experience working in or supporting a consumer-oriented brick-and-mortar retailer
3+ years' experience in a marketing related role

Remote work is not permitted in NYC at this time.

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Join us as we enrich life's everyday moments - including yours. Apply today

If you enjoy being a part of a team, creating experiences and delighting customers, you'll love it here.

If you're excited about retail, fashion, media, social, live streaming, technology, customer service, design and more, you'll find amazing projects to work on.

If you want to grow professionally and learn every day, you'll thrive with us.

If you appreciate flexible working options, our Qurated community, where intentional connections matter and a company committed to diversity, equity and inclusion, you'll be amazed at what's available for our team members We offer a comprehensive Total Rewards package including competitive compensation, health care benefits starting on day 1, 401(k), paid time off, tuition reimbursement, employee assistance program, parental leave, paid volunteer hours, company discounts and much more.

Best of all, working with Qurate Retail Group means friendly teams, ambitious projects and fast-moving careers

For Qurate Retail Group, our focus on diversity, equity and inclusion is deeply rooted in Our Principles.

They call on us to Drive Progress, Act With Empathy, Be Brave, Embrace the Future, and Do What's Right so that everyone can thrive.

We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations.

As an equal opportunity employer, Qurate Retail Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at for assistance.

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