Public Information Specialist 1 - Albany, United States - Criminal Justice Services, Division of

Mark Lane

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Mark Lane

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Description

Minimum Qualifications

Non-Competitive:
Six years of experience in public relations, social media, and digital communications.

Substitutions:

An associate's, bachelor's, or master's degree in Communications, English, Public Relations, Social Media, Digital Communications, or similar degree substitutes for two, four, or five years of specialized experience.


Duties Description

  • Respond to highpriority website content requests that require quick turnaround.
  • Post content such as press releases, video, photos, translations, schedules and events; and perform web edits through Drupal Content Management System.
  • Consult with program staff for all online communications needs, including new or revised web content, social media, and online documents and forms.
  • Draft and structure website content in a clear and presentable way that enables website visitors to find what they need.
  • Monitor current events and news at state and federal level.
  • Assist with facilitating user experience design activities such as user research and user testing.
  • Monitor Google Analytics; build analytics reports that provide valuable insights on website visitors and help shape and improve website content strategy.
  • Identify and coordinate appropriate media needs for digital initiatives, including graphics, photography, and video in conjunction with those teams.
  • Leverage social media analytics, such as Facebook Insights or Hootsuite, to measure the effectiveness of social content and boost engagement.

Additional Comments

  • Appointment initially will be temporary until the position has been fully approved for placement in the noncompetitive jurisdictional class. At such time, a permanent appointment will be made.
An employee telecommuting program is available.

Some positions may require additional credentials or a background check to verify your identity.

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