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    Marketing Project Manager - Fort Myers, United States - Priority Marketing

    Priority Marketing
    Priority Marketing Fort Myers, United States

    2 weeks ago

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    Description

    Job description

    A Marketing PROJECT MANAGER on the Client Relations Team is responsible for the planning, coordination and execution of projects and services for a portfolio of clients across a variety of industries. The role supports an experienced Client Services Director in developing and implementing marketing objectives and strategies to reach a client's goal(s).

    An ideal candidate should have the project management, analytical, organizational and decision-making skills necessary to assist in keeping projects on time and within budget.

    Overview of Duties & Responsibilities:

    Primary responsibilities of the Marketing Project Manager include:

    First 3-6 months:


    • Supporting the Client Services Manager/Director in coordinating projects and services for five-seven clients simultaneously


    • Gathering and assembling background information and analyses


    • Planning and managing projects and tasks within a project management software from beginning to end


    • Establishing clear and thorough direction for all departments to successfully execute their role(s) in the project
    • Organizing project assets


    • Developing and managing schedules/deadlines as well as project scope, timeline, and budget


    • Managing feedback and requests from internal and external stakeholders
    • Reviewing edits and updates for accuracy and best practices


    • Evaluating and monitoring campaign/project performance on an ongoing basis by analyzing key metrics and reviewing comprehensive reports


    • Attending and participating in client meetings


    • Preparing client-facing agendas, status updates and takeaways/follow-up


    • Supporting the Manger/Director in the development of estimates for existing clients


    • Observing discovery and proposal meetings with potential clients


    • Scheduling and preparing for meetings


    • Developing understanding of account innerworkings and client relationships


    • Providing event support as needed working closely with the agency's event staff


    • Establishing and maintain strong working relations with internal team members and external vendors

    Within 7-12 months (& beyond):


    • Responsibilities noted above


    • Leading select client meetings independently or with very little support

    Note: Additional clients may be added to the Project Manager's portfolio based on capacity and scope


    • Providing proactive consultation to clients


    • Leading and executing day-to-day client activities, including responding to and initiating client phone calls and emails


    • Participating in new business meetings, proposal development and presentation


    • Developing and pitching campaign strategy, new tactics and ideas to clients

    Qualifications:

    A bachelor's degree in marketing, advertising, public relations, business administration or a related field, and at least three years of experience in the field.


    • Past work experience as a marketing/account coordinator or similar role.


    • Knowledge of traditional and digital marketing, content marketing, public relations and social media marketing required.


    • Experience in communicating with and presenting to clients, written and verbal, required.


    • Familiarity with social media management and advertising (Facebook, Instagram, LinkedIn, Twitter, Google My Business, Houzz) required.


    • Knowledge of WordPress, Canva, MailChimp, Constant Contact and experience in online review monitoring preferred but not required.

    Skill Set:


    • Excellent communication and interpersonal skills


    • High level of organization, prioritization and decision-making skills


    • Detail oriented and analytical


    • Strong work ethic and self-motivated


    • High computer competency (Office 365 Suite, Project Management Tools, Adobe Acrobat)


    • Outgoing and comfortable engaging in social situations


    • Professional conduct within and outside office while conducting agency business

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