OBS Senior Manager stands for "Online Business Solutions Senior Manager" - Tate City, United States - Phoenix Technologies
Description
[Tate City - LG Electronics Europe Headquarter]
- Job Responsibilities
• Lead the ecommerce team, including hiring and training staff, setting performance goals
• Monitor key performance indicators (KPIs) and analyze data to assess the effectiveness of ecommerce initiatives. Generate regular reports for senior management, highlighting key insights and recommendations
• Propose customer-centric content strategies for digital experiences, user journeys, templates, components, and systems across the site
• Develop and execute short and long-term merchandising strategies through placement of product promotions and digital assets to directly drive sales, traffic, and conversion
• Create UX content strategy artifacts such as presentations, template briefs, personas, journey, user flows, etc., to visually demonstrate concepts, align team, and drive projects forward
• Collaborate with UX, UI, and visual designers, as well as web developers, to create delightful customer experiences and provide input for and desired output from user testing and quantitative analysis
• Support and contribute to evolving content governance principles, practices, guidelines, and tools to ensure consistent and cohesive digital experiences
• Review and analyze content; use data and user research findings to influence effective content creation and ensure consistency with guidelines and
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