Associate Brand Manager, Yasso Operations - Englewood Cliffs, United States - Unilever

Unilever

Verified Company

Englewood Cliffs, United States

2 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Background & Purpose of the Job
Ice Cream is a category with complete interdependency between supply chain, customer development, finance, and marketing. As such this role will flex across the traditional brand marketing roles to help drive the business forward.

The person who will be successful in this position is motivated to take on lots of responsibility and driving growth.

Most importantly, this role will support the Yasso integration into the total Ice Cream portfolio, ensuring that Yasso continue its strong growth trajectory while continuing to set the pace for the better for you segment of the market.

Who You Are & What You'll
Do
You are a passionate marketer who always puts the consumer at the center of business decisions.

The Yasso Operations Associate Brand Manager will be held accountable for creating brilliant in-market plans, delivering the forecast, and providing strategic input into developing long term strategy to sustain the core portfolio.

The role will report directly to the Yasso Operations Brand Manager.

Deliver brand P&L and market share results
Develop and execute plans to deliver growth and profit targets including launching innovation and driving the core
As a project leader, partner closely with crossfunctional team (Supply Chain, Sales, Operations, Customer development, Finance, Marketing Innovation) to manage operations
Lead forecasting, budgeting, tracking of market demand and marketing investment
Lead agency teams through ice cream season to deliver media campaigns, digital activation, social media community management and shopper marketing programs.
Drive the digital agenda in a highly volatile and competitive environment
Design and execution of brand activation and earned media campaigns
Manage agency and brand team meetings and communications
Develop briefs for shopper marketing assets
Manage production and deployment of assets with shopper marketing agency
Create customerspecific strategies for key retail channels, both in traditional retail and outofhome channels
Execute retail optimization programs, including management and tracking of customer sellin and ongoing execution as well as managing relationships and projects with Category Management, Customer Development, and field teams

What You'll
Need to
Succeed

Bachelor's degree required; MBA preferred
At least 3+ years of experience in brand marketing or management required
Proven ability to demonstrate analytical thinking, datadriven decision making, and forecasting experience required
Communications, corporate social responsibility, nonprofit, or consumer goods experience preferred
Understanding of the US retail environment, direct retail customer experience and digital marketing and/or branding experience preferred
Ability to operate in an unstructured, dynamic environment, and to provide innovative approaches in a teambased structure
Strong interpersonal and communication skills
Analytic capability to manage & forecast volume, address business issues, chase business opportunities and make strategic recommendations
Clear demonstration of project management & leadership skills

Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.

Bonus:
This position is bonus eligible.

Long-Term Incentive (LTI):This position is LTI eligible.

Benefits:
Unilever employees are eligible to participate in our benefits plan.

Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits.

Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities.

We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration