Digital Marketing Manager - Bradenton, United States - IRISS Inc.

IRISS Inc.

Verified Company

Bradenton, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Benefits:

401(k)
401(k)

matching

Dental insurance
Health insurance
Paid time off
Vision insurance

Company Overview:

IRISS Inc., a global leader in Safety & Reliability for critical asset monitoring, inspection, and management, specializing in the design, manufacturing, and sales of electrical and mechanical reliability solutions across multiple industries.

Position:
Digital Marketing Manager

Location:
IRISS HQ - Bradenton, FL

Reports To:
VP Sales and Marketing

Responsibilities

Develop and execute comprehensive digital marketing strategies to drive online traffic, enhance brand awareness, and generate leads and sales.
Collaborate with internal teams to create compelling and engaging digital content across various platforms.
Analyze and report on the performance of digital marketing campaigns, leveraging data insights to optimize strategies and maximize ROI.
Stay up to date with the latest trends and best practices in digital marketing and recommend innovative strategies to achieve business objectives.
Manage relationships with external digital marketing agencies and vendors as needed.
Develop and manage the digital marketing budget, ensuring efficient allocation of resources to achieve desired outcomes.
Lead and mentor a team of digital marketing professionals, fostering a culture of continuous learning and growth.

Qualifications

Bachelor's degree in marketing, Digital Marketing, or related field.
Proven experience (5+ years) in digital marketing roles, with a track record of successfully developing and executing digital marketing strategies.
Experience with web analytics tools (e.g., Google Analytics, Adobe Analytics) and proficiency in data analysis to drive decisionmaking.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with crossfunctional teams and external partners.
Creative thinking and problemsolving skills, with the ability to adapt to a fastpaced and evolving environment.

Compensation:

Competitive salary, comprehensive benefits package, and opportunities for professional growth and development.