A Paid Social Media Manager is responsible for managing and overseeing the social media presence of a company or organization, and is compensated for their services - Wrigley, United States - Cascade Innovations
Description
For over 20 years, we have been providing consumers with current and reliable industry information. We support small and medium-sized businesses with a variety of intelligent products for a comprehensive online presence.
We are currently seeking a working student in the field of marketing, with a focus on social media and whitepaper texts (m/f/d) for our subsidiary *FAIRRANK*.
*Your role - What to expect
- You will plan, implement, and optimize paid advertising campaigns on LinkedIn and meta-platforms (Facebook, Instagram) to increase brand awareness, generate leads, and increase revenue.
- You will develop and implement target group-specific strategies by considering the latest trends and best practices in social media and pay-per-click (PPC).
- You will constantly analyze the performance of campaigns and report on them using tools such as Google Analytics, as well as LinkedIn and meta's internal analysis tools.
- You will design and create efficient text, graphics, and video content for the mentioned channels in collaboration with our clients.
- You will manage the budget for paid advertising campaigns and ensure a high ROI.
- You will identify new opportunities for target group engagement through continuous market observation and analysis of the competitive landscape.
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