SEO Analyst - St Paul, United States - Gabtech Global, LLC

Description

Job Description
**PLEASE CAREFULLY READ ALL THE DETAILS BEFORE APPLYING***

JOB TITLE: SEO Analyst (WFH/Remote)

OFFER RATE: PHP 300 per hour (Fulltime)

Working Hours: TBD (usually US hrs Night shift)
Start Date: TBD

JOB ROLE & RESPONSIBILITIES:

As an SEO Analyst you will have a broad role of optimizing organic presence and helping to rapidly identify areas of opportunity to improve organic search and conversion - including at a local level - for products and services for our client in Philadelphia. You will support strategy and implementation, working closely with other talented content strategists and copywriting personnel to deliver top-notch digital search experiences.

In this role you will:

• Audit existing learn pages, site map and page infrastructure for content and technical opportunities in partnership with the in-house SEO team.
• Utilize SEO Analytics tools and available web analytics to identify opportunities to improve ranking.
• Partner with digital and technical teams to scope, prioritize and implement recommended changes.
• Help craft an initial strategy for a new offering focused on the value-based segment.
• Conduct basic analytics in partnership with traffic and analytics marketing teams and provide regular reporting on performance.
• Help position pages for future changes to AI-generative response models such as Google SEG's
• Have familiarity with digital tools such as Sitecore CM, Adobe Suite, Figma, XD, Sketch

Job Responsibilities:

• Create and implement SEO strategies to optimize organic presence
• Identify areas of opportunity to improve organic search and conversion
• Help bring lift and focus to local-level search
• Research relevant topics and trends

JOB REQUIREMENTS:

Ideal Match:

• Excellent communication skills
• A passion for impactful SEO work
• Anticipate, avoid, and resolve roadblocks
• Experience in telecom or media
• A passion for technology
• A strong attention to detail
• A solid understanding of copywriting and content management concepts

Requirements:

• Bachelor's degree or equivalent experience in marketing, communications, or SEO
• 2-3 years of meaningful SEO experience
• Experience in doing SEO for digital channels, particularly for a B2C, Media, or Telecom audience
• Strong and diverse portfolio of past SEO work
• Solid understanding of copywriting and content management concepts
• Proficiency with Microsoft Office software, including Word, Excel, PowerPoint, and Outlook
• Excellent interpersonal, communication, and persuasive skills, including the ability to communicate at all business levels
• Excellent ability to build strong working business relationships across teams and personnel
• Demonstrated ability to work in a collaborative environment
• Demonstrated ability to think both strategically and tactically

Skills and Tools:

• NON-NEGOTIABLE (must have maturity of using these tools, not just new users)
• SEMrush
• Botify
• Experience with content management tools such as Sitecore is a plus
• Experience with design tools like Figma, Adobe Creative Suite, Miro, Sketch is a plus
• Experience with project management tools such as Worksite, Monday, and MS Project is a plus