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    Sr. Manager, Solutions Architect - Minneapolis, United States - NBCUniversal

    NBCUniversal
    NBCUniversal Minneapolis, United States

    3 weeks ago

    Default job background
    Full time
    Description

    Job Description

    Responsibilities:

  • Supporting the Director, CRM Operations, ensure the smooth deployment of CRM campaigns.
  • Balance technical knowledge with consumer experience focus
  • Manage email team workflows, production capacity and schedule; identify process improvements to increase accuracy, efficiency, and scale to capacity of the team.
  • Act as a cross-functional project manager to intake requirements from stakeholders (Brand marketing, CRM, Ad Sales, etc.) to gather requirements, design solutions, troubleshoot issue as well as build and execute world-class email and automation campaigns end-to-end.
  • Champion continuous advancement of email features and capabilities including targeting, personalization, and template development in collaboration with multiple stakeholders.
  • Serving as the Marketing product expert for CRM systems. Leading the end-to-end technical design and architecture of Salesforce solutions, considering factors such as scalability, performance, security, and integration needs
  • Drive strategies to automate data cleansing to maintain healthy database. Provide appropriate visibility into data hygiene and follow-up with business units to meet data quality standards on a regular schedule.
  • Ability to set up and deploy campaigns within Salesforce Marketing Cloud (SFMC). This includes creation and implementation of efficient data extensions, understanding of Journey Builder, Automation Studio, and campaign creation/management.
  • Ensure quality execution of specific campaigns, communication of and adherence to Corporate policies, legal and regulatory requirements (ex: GDPR, CCPA) and departmental procedures. Develop and maintain a governance framework related to customer preference management.
  • Ensure data is accurate and supports CRM initiatives by working with data engineers to develop correct data schema and pipelines.
  • Work with developers to ensure accurate customer-facing data is displayed correctly in corresponding emails and app communications either within SFMC or API calls.
  • Utilize agile development through use of 3rd-party project management tools (JIRA)
  • Publish timely, actionable results. Report on, and analyze, campaign performance data, and provide recommendations on campaign and process optimization.
  • Create seamless integrations between Salesforce and other business applications, using both native and custom-coded solutions.
  • Proactively manage relationships with internal stakeholders to meet their needs.
  • Manage staff & outside agencies.

    • Qualifications

    Requirements:

  • 4+ years experience in the Salesforce Marketing Cloud
  • Required Certifications: Salesforce Developer and/or Salesforce Architecture
  • Must have a strong technical engineer background.
  • Strong SQL programming skills.
  • Understanding of Salesforce products Sales cloud, Einstein, Data Cloud etc..
  • Strong ability to understand end-user needs and transform those needs into effective and efficient business solutions.
  • Must have the ability to take the initiative and ownership towards solution development.
  • Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • Team player with a positive attitude who thrives in a collaborative work environment.
  • Able to exercise discretion and keep strictest levels of confidentiality.
  • Has high standards for work, excellent organizational and multi-tasking skills, attention to detail.
  • Self-motivated and driven to exceed goals.

    • Hybrid : This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

    Additional Information

    NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

    If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability. You can request reasonable accommodations by emailing .

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