Sr Paid Search Strategist - Copley
3 days ago
Job description
Accelerated Digital Media is a digital marketing agency with a focus on performance media management across paid search and paid social channels.
Our culture prioritizes our team and values high standards. We welcome fresh perspectives, champion collaboration, and cultivate individual accountability to meet our ambitious growth objectives.Specializing in direct-to-consumer brands, we excel in healthcare, specifically digital health, and e-commerce which includes a range of consumer products.
We're seeking a talented and results-driven Senior Account Manager to join our team of marketing experts. If you're passionate about digital marketing, love optimizing campaigns, and are ready to take your Search Engine Marketing skills to the next level, this is the role for youJob Summary:
As a Senior SEM Account Manager, you will be responsible for developing and executing strategic SEM campaigns to drive online visibility, website traffic, and conversions for our clients.
You will lead a team of SEM Account Managers, collaborate with innovative & transformative digital health and e-commerce clients, and leverage industry best practices to achieve outstanding results.
Your role involves analyzing data, staying updated on SEM trends, and continually optimizing campaigns to meet and exceed client goals.
Responsibilities:
Campaign Strategy and Planning:
Develop and execute SEM strategies in line with client objectives.
Conduct keyword research and competitive analysis.
Create and manage campaign budgets and forecasts.
Develop a robust testing roadmap and ensure continuous evolution of client's SEM programs.
Develop comprehensive Quarterly Business Reports (QBRs) with the team that includes highlights of last quarter and top testing priorities for the upcoming quarter.
Stay updated on industry trends, algorithm changes, and emerging technologies to maintain a competitive edge.Campaign Execution:
Create, optimize, and manage PPC (Pay-Per-Click) campaigns on platforms like Google Ads, Bing Ads, and others.
Write and optimize ad copy for maximum click-through rates (CTR).
Set up and optimize landing pages for conversion rate optimization (CRO).
Implement A/B tests and other optimization strategies.
Performance Analysis and Reporting:
Monitor and analyze campaign performance using various analytics tools.
Generate regular reports to track KPIs and campaign effectiveness.
Provide insights and recommendations for continuous improvement.
Client Communication:
Maintain regular communication with clients to understand their business goals and objectives.
Present campaign results, insights, and recommendations to clients.
Address client queries and concerns promptly.
Team Management:
Lead and mentor a team of SEM Account Managers.
Delegate tasks, set performance goals, and provide guidance.
Conduct team meetings and training sessions.
Stay Updated:
Stay informed about industry trends and updates in search engine algorithms.
Recommend and implement new strategies and tools as needed.
Requirements:
Bachelor's degree in Marketing, Advertising, Business, or related field (Master's preferred).
Proven experience (typically 5+ years) in Search, Shopping, and Performance Max campaign management.
Certification in Google Ads and other relevant digital advertising platforms
Strong analytical skills and proficiency in data analysis tools.
Excellent communication and presentation skills.
Leadership and team management experience.
Proficiency in SEO (Search Engine Optimization) is a plus.
Familiarity with web analytics tools like Google Analytics.
Fast-paced, dynamic office environment, and may be required to work outside of regular office hours to resolve issues or complete projects of the department.
Light physical activity is also required, such as carrying equipment or setting up for presentations.
Requires a high level of mental focus and the ability to work under pressure.
Good manual dexterity, hand-eye coordination and the ability to use a computer for extended periods are required.
Benefits:
Why JoinOuterBox:
We offer a competitive salary and performance-based bonuses.
We invest in our team by empowering new ideas and providing opportunities for continuous professional development
We foster an open, supportive, and productive culture that extends into the homes of our remote workers around the continent.
We work with innovative & transformative digital health brands as well as the fastest-growing e-commerce companiesGenerous health, dental, and vision
401K with employer match program
Generous PTO for all employees
Total Compensation for this role is $85,000 - $100,000
We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Our company is an equal-opportunity employer committed to providing a work environment free from discrimination and harassment.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity or any other legally protected status.
Similar jobs
Position Overview · The Search Strategist (SS) will work with multiple Digital Marketing Account Managers and own the content strategy, content optimization, content publishing, and local SEO optimization and promotion process. This key person will have a minimum of 2 years of di ...
2 days ago
Position Overview · The Search Strategist (SS) will work with multiple Digital Marketing Account Managers and own the content strategy, content optimization, content publishing, and local SEO optimization and promotion process. This key person will have a minimum of 2 years of di ...
3 days ago
Excellent opportunity for a highly motivated SEO Strategist to contribute to our team. · ...
1 month ago
We are looking for an enthusiastic organized person to contribute to and execute the development of online marketing strategies to increase relevant website traffic response calls and form submissions and ultimately clients sales. · Formulate manage and execute implementation of ...
1 month ago
This shoot will be on-site in Akron, OH for approximately 8 hours with potential to extend to the next day. Travel time will be compensated if needed. The goal of this shoot is to capture a full day of raw footage and B-roll. · ...
1 month ago
Creative Circle is searching for a Videographer on-site in Akron, OH. · This shoot will be approximately 8 hours with potential to extend to the next day. · ...
3 weeks ago
The client is searching for a Videographer on Wednesday, February 18 to capture raw footage and B-roll in Akron, OH. · ...
3 weeks ago
We are seeking a results-driven paid search channel manager to join the Global Prairie team.In this role you will lead paid search efforts–primarily within Google Ads–helping clients achieve meaningful performance outcomes through thoughtful strategy and strong execution. · ...
2 weeks ago
Who We Are: ChoiceLocal is the top-performing franchise marketing agency founded in 2014 to help franchisees, franchisors, and independent verticals reap the benefits of a full suite of digital marketing services without paying exorbitant costs typically associated with Fortune 5 ...
3 days ago
Position Overview · At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our emp ...
12 hours ago
We're looking for a Sr. Creative Designer Strategist to help turn complex ideas into clear compelling B2B creative that drives demand and supports sales. · If you enjoy blending strategy design storytelling—and want your work to make a real business impact—this role could be a gr ...
2 weeks ago
The Third Estimate is looking for a Senior Human Resources Generalist to fuel its growth by being a trusted advisor to leadership and advocate for employees. · They will drive a culture of accountability and engagement across departments while serving as a strategic partner in ch ...
1 week ago
Who We Are: · ChoiceLocal is the top-performing franchise marketing agency founded in 2014 to help franchisees, franchisors, and independent verticals reap the benefits of a full suite of digital marketing services without paying exorbitant costs typically associated with Fortune ...
2 days ago
The role of Demand Generation Marketing Communications Strategist is a new and exciting opportunity within the Marketing Communications team in Eaton's Electrical Sector-Americas (ES-A). This position is responsible segment and customer-focused marketing communications strategy a ...
1 month ago
Senior Human Resource Generalist · Culture Champion | People Strategist | Hi-impact Leader · At The Third Estimate, people are the engine behind our growth—and we're looking for a Senior Human Resources Generalist who knows how to fuel it. · This is a momentum-driving role. We'r ...
3 days ago
We are searching for a creative copywriter who is up for the challenge to be part of an exciting and growing team of creative minds and hearts. · A quick take on the job summary · Our Advertising Copywriter is responsible for concepting and crafting persuasive and engaging copy t ...
1 week ago
Job Summary · The General Manager oversees bath remodeling services for Leaf Home. · Owns full P&L responsibility for revenue growth, margin performance, cost control. · Leads Sales, Operations/Installation teams ensuring alignment accountability high performance. · Duties & Resp ...
5 days ago