Vice President of Experiences - Green Bay, United States - Discover Green Bay

Discover Green Bay
Discover Green Bay
Verified Company
Green Bay, United States

3 weeks ago

Mark Lane

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Mark Lane

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Description

GENERAL SUMMARY:


Responsible for the success of our Discover Green Bay Visitor Center by leading the execution of tourism advocacy, world-class service standards, robust fundraising, operational management, partner engagement, community education, strategic planning, and proactive programming.

Oversees all aspects of visitor and community experiences when interacting with the Discover Green Bay Visitor Center.

Provides inspirational leadership to a team of personnel in multiple areas including internal culture, visitor experiences, exhibits and education, special events, information technology, and visitor center operations.





RESPONSIBILITIES:

ESSENTIAL JOB FUNCTIONS:


  • Executive Director of Experience Greater Green Bay responsible for strategic planning, goal execution, board relations, fundraising, and community relations.
  • Executive Director of Experience Greater Green Bay
  • Directly responsible for developing and meeting annual budget projections of the Experience Greater Green Bay organization and recommends the allocation of funding dollars annually based on industry trends, organizational data analytics, and return on investment.
  • Experience Greater Green Bay Financial Director
  • Plan, coordinate, and execute a diverse range of programs, experiences, exhibits, displays, and presentations to engage visitors and locals of all ages and interests aimed at increasing relevance of the Discover Green Bay Visitor Center through collaboration with internal departments and external partners.
  • Programming
  • Drive creation and execution of experiences held at the Discover Green Bay Visitor Center and in the community aimed at bringing more visibility to Greater Green Bay as an expert in the community while creating connections and pride within the community.
  • Community Education
  • Oversee and execute Experience Greater Green Bay building operations including, but not limited to, contract negotiations, maintenance, safety compliance, information technology, and surveillance systems.
  • Building Operations
  • Strategic development of yearly business plan focused on building overnight visitation and growth of economic impact Discover Green Bay has on our community in coordination with all organizational divisions, focusing on the visitor experience and community education. Business Plan
  • Responsible for outreach activities such as lectures, presentations, and workshops to promote the services offered by Discover Green Bay and implement marketing strategies to raise the profile of the Visitor Center in coordination with the marketing team.
  • Campaigning
  • Identify sources of funding from relevant organizations, trusts, legacies, foundations, and grants to leverage plan delivery and support community aspirations through maintenance of relationships with community partners, stakeholders, and donors.
  • Business Development
  • Plan and implement fundraising initiatives including donor cultivation events and crowdfunding campaigns.
  • Fundraising
  • Draft grant proposals and maintain supporting documents while managing grant reporting requirements and ensuring compliance conditions to support the initiatives and programs based on the funding requirements of the visitor center as well as Discover Green Bay and Experience Greater Green Bay.
  • Grant Writer
  • Recruit, hire, train, and review staff and volunteers to provide worldclass customer service, unbeatable community knowledge, and engaged visitor participation as well as deliver interpretive tours, demonstrations, and presentations that enhance visitor understanding and appreciation of both the organizations' and community offerings.
  • Staff Supervisor
  • Develop and implement lucrative procedures for brochure distribution, admissions reporting, scheduling, retail operations, and all other administrative visitor services.
  • Operations Director
  • Ensure all elements of the visitor center culture and Experience Greater Green Bay organizational reputation is on brand.
  • Brand Ambassador
  • Manage and oversee design, marketing, public relations, promotions, delivery; and quality of programs, products, and services offered by the Discover Green Bay Visitor Center in coordination with the marketing team.
  • Quality Management
  • Supervise all visitor center functions and necessities including stocking, purchasing, equipment rentals, custodial services, grounds maintenance, and technology services.
  • Maintenance
  • Lead, evaluate, coach, and schedule visitor center and mobile visitor center personnel, cultivating a work environment where employee engagement and collaboration is paramount.
  • Leadership
  • Analyze and present data in the tourism sector regarding target markets, attractions, events, and accommodations to make strong visitor experience recommendations.
  • Analytics
  • Maintain knowledge of the destination, top visitor markets, and our regional competitors while building relationships with the internal team and external key stakeholders.
  • Relationship Buildi

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