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Associate Director Digital Strategy
1 week ago
Loyola Marymount University Los Angeles, United StatesThe Associate Director manages, produces, and supports the university's digital strategy and solutions efforts, serving as an essential production resource fully integrated with the broader marketing and communications team. Under the general direction of the Senior Director of D ...
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Digital Marketing Strategy
3 weeks ago
cesna Los Angeles, United StatesJob Description · Job Description · [About Our Client] · This client is a medical appliances manufacturer, that exports medical appliances to more than 70 countries, and is actively growing in the U.S. along with its headquarters in Korea, which leads the medical appliances marke ...
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Director, Marketing and Digital Strategy
2 weeks ago
Red Light Management Los Angeles, United StatesDirector, Marketing and Digital Strategy [Electronic Division] - Los Angeles · Red Light Management, one of the world's largest independent music management companies, is seeking an experienced leader to drive marketing and digital strategy for the Electronic Department. · As the ...
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Director, Marketing and Digital Strategy
5 days ago
Red Light Management Los Angeles, United StatesDirector, Marketing and Digital Strategy [Electronic Division] - Los Angeles · Red Light Management, one of the world's largest independent music management companies, is seeking an experienced leader to drive marketing and digital strategy for the Electronic Department. · As the ...
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Director, Marketing and Digital Strategy
2 weeks ago
Red Light Management Los Angeles, United StatesDirector, Marketing and Digital Strategy [Electronic Division] - Los Angeles · Red Light Management, one of the world's largest independent music management companies, is seeking an experienced leader to drive marketing and digital strategy for the Electronic Department. · As t ...
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Director of eCommerce and Digital Strategy
3 weeks ago
Fitt Talent Los Angeles, United StatesFitt Talent Partners is a specialized recruitment firm working with top health, fitness, and wellness companies. We're filling this role for a client - A fast-growing human performance company offering the highest quality supplements designed to enhance physical and cognitive wel ...
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Director of eCommerce and Digital Strategy
2 weeks ago
Fitt Talent Los Angeles, United StatesFitt Talent Partners is a specialized recruitment firm working with top health, fitness, and wellness companies. · We're filling this role for a client - A fast-growing human performance company offering the highest quality supplements designed to enhance physical and cognitive ...
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Head of Digital Platform Strategy
3 weeks ago
Sumitomo Mitsui Banking Corporation (SMBC) Los Angeles, CA, United StatesJoin us on our mission to create a completely new, 100% digital bank that truly serves customers' best interests. We are a close-knit and fun-loving team of seasoned financial services professionals who came together for the challenge of building a bank from scratch - and we are ...
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Manager, International Digital Strategy
4 days ago
Universal Music Group Santa Monica, United StatesWe are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audi ...
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Director, International Digital Strategy
4 days ago
Universal Music Group Santa Monica, United StatesWe are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audi ...
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Manager - Digital Content Strategy KABC-TV
3 weeks ago
Southern California Broadcasters Association Glendale, United StatesStation/Call Letter: · KABC, TV · Contact: · Please apply online, no email or phone calls Carmella Zigler · Contact Email: · Contact Phone Number: · Experience needed: · Strong written, verbal and presentation skills required. Minimum five years experience analyzing data in a c ...
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Manager, Digital Marketing and Strategy
3 weeks ago
HYBE Santa Monica, United States(This job is posted on behalf of Ithaca Holdings, LLC, a subsidiary of HYBE America, Inc.) · Job Summary: · Reports to: Co-Head of Digital · The Role: · HYBE America is seeking a Manager of Digital Marketing and Strategy. This position reports to The Co-Head of Digital and serve ...
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Manager, Digital Marketing and Strategy
5 days ago
HYBE Santa Monica, United States(This job is posted on behalf of Ithaca Holdings, LLC, a subsidiary of HYBE America, Inc.) · Job Summary: · Reports to: Co-Head of Digital · The Role: · HYBE America is seeking a Manager of Digital Marketing and Strategy. This position reports to The Co-Head of Digital and serves ...
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Manager, International Digital Strategy
2 weeks ago
Universal Music Group Santa Monica, United StatesWe are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audi ...
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Manager, Digital Marketing and Strategy
3 weeks ago
HYBE Santa Monica, United States(This job is posted on behalf of Ithaca Holdings, LLC, a subsidiary of HYBE America, Inc.) · Job Summary: · Reports to: Co-Head of Digital · The Role: · HYBE America is seeking a Manager of Digital Marketing and Strategy. This position reports to The Co-Head of Digital and se ...
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Manager, International Digital Strategy
3 weeks ago
Universal Music Group Santa Monica, United StatesWe are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audi ...
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Director, International Digital Strategy
2 weeks ago
Universal Music Group Santa Monica, United StatesWe are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audi ...
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Director, International Digital Strategy
2 weeks ago
Universal Music Group Santa Monica, United StatesWe are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audi ...
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Director, International Digital Strategy
3 weeks ago
Universal Music Group Santa Monica, United StatesWe are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audi ...
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Project Manager, Digital Strategy
2 weeks ago
Irvine Technology Corporation Long Beach, United StatesJob Description · Job DescriptionProject Manager, Digital Strategy (Remote) · We have an immediate need for a contract Project Manager, Digital Strategy to join a recognized leader in senior care. The Project Manager, Digital Strategy initiates, plans, executes, monitors, control ...
Director of eCommerce and Digital Strategy - Los Angeles, United States - Fitt Talent
Description
Fitt Talent Partners is a specialized recruitment firm working with top health, fitness, and wellness companies.
We're filling this role for a client - A fast-growing human performance company offering the highest quality supplements designed to enhance physical and cognitive well-being.
Our vision is to create a best in class customer experience for customers. This role will manage, govern, and optimize our effort to grow DTC sales by redefining the customer journey.
This includes increasing the number of customers the team interacts with, increasing the conversion rate and average order value of those interactions, and assuring those customers are satisfied with their experience.
Additionally, this role will be key in driving innovations in how we reach customers and optimizing the operational cost structure of our efforts.
Our ideal candidate has a deep understanding of customer psychology and prioritizes sales, the customer experience and the customer journey in their strategic approach.
ResponsibilitiesUnderstand our customer:
Develop a deep understanding of our customers, their behaviors and purchase journeys
Utilize data-driven insights and marketing psychology best practices to make informed decisions about product positioning, category management, and upsells/cross-sells to increase AOV and conversion
Own and optimize website:
Work cross-functionally and with our agency partners to design, develop and optimize the website and landing pages, ensuring a seamless, user-friendly experience
Develop and execute merchandising strategies to maximize product visibility, enhance the customer journey, and drive sales through upsells/cross-sells
Oversee our CRO strategy and execution by conducting A/B testing and analyzing user behaviors to improve our UI/UX
Monitor and report on site health:
Define, develop, and monitor eCommerce metrics, measuring the performance of the site to guide strategic recommendations
Track site health and provide strategic insights to leadership
Enhance subscription experience:
Manage and optimize our subscription experience, leading to more customers through the purchase journey from one-time purchasers to subscribers
Identify and execute strategies to reduce churn
Partner cross-functionally:
Collaborate with product, marketing, operations and growth teams to optimize product assortment and positioning
Work with marketing team to implement website enhancements, functionality improvements, new features, and content and creative in line with SEO best practices
Build a strong relationship with our customer support and operations teams to ensure that our experience exceeds expectations after an order is placed online
Requirements
10+ years of directly related experience in eComm sales or digital marketing
Experience leading an eComm team at a DTC Retail, CPG, or similar company
Demonstrated track record with CRO and increasing AOV
Proven ability to manage a high performing team
Strong understanding of customer psychology and behavior
Demonstrated ability to balance operations and implement strategic/innovative solutions
Location
This position is a hybrid role in-person out of our Santa Monica, CA office, and requires travel quarterly. Relocation support to be provided if needed.
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