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Campaigns Marketing Manager, Startups - Seattle, United States - Stripe
Description
Stripe is a financial infrastructure platform for businesses.Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities.
Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead.That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About the teamOur Campaigns team drives global strategies to engage prospects and customers and generate demand for our prioritized solutions.
We are sales-aligned and partner closely with Product Marketing, Regional Marketing, Performance Marketing, Sales and others to bring full-funnel campaigns to life and optimize performance and business impact.
We are looking for a passionate team member with experience running campaigns globally at scale. This is a key role in Stripe's campaigns team, and will contribute directly to Stripe's growth. This is an opportunity for someone who doesn't shy away from team collaboration and project management. The ideal candidate is adept at thinking both strategically and tactically to get things done.What you'll do
In this role you will help elevate our startup story and drive adoption of Stripe among the startup audience through integrated campaign journeys across the customer lifecycle.
We're looking for someone who understands how to build end-to-end, multi-channel campaigns – inclusive of web, paid media, SEO, email, content, and events – that yield RFA product pipeline.
This role requires a highly collaborative individual who doesn't shy away from team collaboration and who thinks both strategically and tactically to get things done.
Responsibilities
Lead the global strategy for startup audience marketing campaigns and represent that strategy, plan, execution and performance with cross-functional partners and key stakeholders.
Drive alignment with marketing and cross-functional partners across Product Marketing, Regional AMER, EMEA and APAC Marketing, Performance Marketing, Partner Marketing, Marketing Operations, Brand, Design, Sales, Comms, and external partners.
Own campaign performance metrics and key business and revenue metrics across the sales funnel, including prospect acquisition and install base expansion.
Partner with our Product Marketing team to align messaging, content, and understand relevant solutions and uses cases that roll into each campaign
Partner with the Design team to support the development of new, high-performing creative
Track, measure, and communicate campaign results, continually optimizing for efficiency and scale, and seek to generate new global best practices through experimental efforts
Manage contracts and agreements with partners, ensuring compliance and mutual satisfaction
Who you are
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
5+ years relevant experience running high velocity and scaled marketing campaigns
3+ years relevant experience leading scaled marketing teams
Experience building and executing global programs with global teams and a wide range of key stakeholders
Proven track record of defining and executing campaign strategies that deliver against funnel metrics and KPIs
Deep understanding of brand and product marketing, CRM, marketing automation, performance marketing, and email marketing tactics and technology
Varied background across marketing disciplines such as integrated marketing, campaigns, retention strategy, and performance marketing
Superb organization and project management skills and the capacity to manage multiple complex projects at once; you're a master juggler and don't let it get the best of you
Excellent analytical skills and the ability to craft actionable insights from complex data
Preferred qualifications
Understanding of self-serve / web-based marketing motions and funnels
Understanding of the payments, SaaS, and financial technology sectors
Experience marketing cloud services and/or software solutions
A startup mentality with a bias to action and the ability to flex in a fast-paced environment
Experience at highly dynamic, high-growth tech companies
Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users.
This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams.
The annual US base salary range for this role is $193,000 - $289,600.For sales roles, the range provided is the role's On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.
This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate's experience, qualifications, and location.
Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.
Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.
At Stripe, we're looking for people with passion, grit, and integrity. You're encouraged to apply even if your experience doesn't precisely match the job description.Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns.
At Stripe, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us.#J-18808-Ljbffr