Associate Media Director - Milwaukee, United States - BVK

BVK

Verified Company

Milwaukee, United States

2 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

The Associate Media Director is accountable for leading media strategy development, client relationships, output timeliness, accuracy, and overall excellence for a selection of clients within our core key verticals: tourism, healthcare, higher education, B2B, and CPG.

This position will lead strategic media planning, including audience targeting, channel selection, and ad tech.

The Associate Media Director will also advise on strategy and be a resource for providing invaluable guidance to media implementation and buying teams.

Responsibilities:

Demonstrate ability to utilize resources to execute client's marketing goals in their respective markets (syndicated, proprietary, analyst data)
Drive client success through strategic media planning, audience targeting, and ad tech utilization.
Cultivate and maintain industry relationships to stay at the forefront of media trends.
Collaborate with internal teams to ensure client expectations are met.
Act as a trusted advisor, representing clients' perspectives and offering solutions.
Identify opportunities for expanding agency services within existing clients.
Participate in new business efforts and lead client presentations.
Provide leadership, mentoring, and problemsolving within the media strategy group.
Deliver clear, compelling, and persuasive client communications.

Qualifications:

Bachelor's Degree
7+ years of media planning/buying experience
Understanding of media planning, strategy, negotiation, implementation, and performance analysis
Leadership experience with a background in team management (preferred)
Knowledge of current media research, planning, buying resources and capabilities
Knowledge of local, national and emerging media trends
Familiarity with digital measurement and analytics
Experience in tourism, healthcare, or higher education is a plus

Key Competencies:

Adaptability to change and diverse teams
Effective communication and active listening skills
Analytical mindset with sound judgment
Proactive problemsolving and innovation
Motivational and highly productive team player
Selfmotivated with excellent time management
Consistent commitment to high performance standards
Cooperative and collaborative mindset
Thrives in a fastpaced, everchanging environment

Other duties:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.

Duties, responsibilities, and activities may change at any time with or without notice.