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    assistant digital marketing coordinator - California, United States - Sdbeer

    Sdbeer
    Sdbeer California, United States

    2 weeks ago

    Default job background
    Description
    At the core of it all, we're passionate craft beer lovers who met through the game of golf.

    Dogleg Brewing Company is all about celebrating the game that brought us together through exceptionally crafted beer served up with a fun, engaging tasting room experience.


    Position Overview:

    Job Type:
    Part-time


    The assistant digital marketing coordinator will help create, review and implement a strategic plan to grow the Dogleg Brewing Company brand and community.

    Primary responsibilities include content creation and management of all digital channels.

    The ideal candidate will be innovative and eager to develop new ideas while collaborating with the tasting room, sales, marketing and brewing team.


    Responsibilities Include:
    Managing and updating content of the website, Google Business, Yelp, Shopify, TripleSeat and Dogleg App (Tapwyse), etc.
    Assisting with the design and execution of social media posts and campaigns
    Working with the creative team to curate unique content and build brand ambassador relationships as well as other important partnerships
    Oversee Shopify account and ensure inventory and products are up to date.
    Working with the tasting room manager to develop on-brand events
    Developing new marketing initiatives to build the Dogleg Brand.
    Use tools such as Google analytics to review metrics and report effectiveness of marketing campaigns to the leadership team
    Assist with other creative initiatives to drive sales
    Abide by brand guidebook and ensure consistency across all media and messaging

    Requirements:
    Bachelor's degree in Marketing, Communications, or related field preferred.
    1-3 years of experience in social media management or digital marketing. Experience in craft beer, golf and/or hospitality preferred
    Strong understanding of digital marketing platforms and their respective audiences.
    Excellent written and verbal communication skills.
    Creative thinker with the ability to develop engaging digital marketing content.
    Detail-oriented with strong organizational skills.
    Ability to work independently and collaboratively in a remote environment.
    Skills
    Experience with digital marketing analytics tools (e.g., Google Analytics, Facebook Insights)
    Knowledge of design tools (e.g., Canva, Adobe Creative Suite)
    Knowledge of event marketing/coordinating tools such as TripleSeat
    A knowledge of craft beer and/or golf
    Experience in creating and marketing events

    Pay:
    $20-$25 per hour (based on experience)

    Expected hours:
    Starting at 10 – 20 per week

    #J-18808-Ljbffr
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