Marketing Director - Milwaukee, United States - Edgeless Beauty Group

Edgeless Beauty Group

Verified Company

Milwaukee, United States

2 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Edgeless Beauty Group is seeking a dynamic and experienced Marketing Director to lead our marketing team.

As a Marketing Director, you will oversee multiple aspects of marketing, including graphic design, team management, and active contribution to marketing campaigns.

You will play a crucial role in shaping and executing our marketing strategies to drive brand awareness, engagement, and sales.

Responsibilities:

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Marketing Strategy Development:

Develop and implement comprehensive marketing strategies to achieve business objectives.
Collaborate with president to align marketing initiatives with company goals.
Conduct market research and analysis to identify trends, opportunities, and consumer insights.

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Graphic Design and Branding:

Create visually compelling graphics, including digital and print materials, adhering to brand guidelines and utilizing tools such as InDesign, Photoshop, and digital editing techniques.
Manage the design process from conceptualization to final production, ensuring highquality deliverables that meet brand standards.
Oversee the development of marketing collateral, advertisements, and promotional materials, ensuring consistency in design elements and messaging across all channel
Team Management:
Lead and mentor a team of marketing professionals
Delegate tasks effectively, manage workloads, and ensure team members are aligned with project timelines and goals.
Complete quarterly reviews

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Campaign Management:

Monitor campaign performance, analyze metrics, and optimize strategies for maximum ROI.
Collaborate with crossfunctional teams, such as sales and product development, to align campaign messaging and objectives.

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Content Creation and Copywriting:

Develop engaging and persuasive content for marketing materials, website, social media, and other platforms.
Ensure consistency in brand messaging and voice across all communications.
Stay updated on industry trends and best practices in content marketing and copywriting.

Qualifications:

Bachelor's degree in Marketing, Communications, Graphic Design, or related field (Master's degree preferred).
Proven experience 15 years in a senior marketing role
Strong portfolio showcasing graphic design skills, creative campaigns, and successful marketing initiatives.
Excellent leadership, communication, and interpersonal skills.
Strategic thinker with a datadriven approach to decisionmaking.
Ability to multitask, prioritize projects, and meet deadlines in a fastpaced environment.