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Senior Product Marketing Manager - Kansas City, United States - Bombora
Description
**Senior Product Marketing Manager - Cookieless Addressable Ads (Remote, US)**
at Bombora Put in Location Bombora provides a global B2B Intent platform powered by the worlds largest publisher Data Co-op. Our data allows sales teams to base their actions on the knowledge of which companies are in-market for their products and empowers marketing teams to practice #SustainableMarketing. We process billions of content interactions daily to detect intent signals from companies around the world.
Bombora is growing and we need you to help us succeed
The cookieless shift is big, and its driving the top initiatives at Bombora. The Senior Product Marketing Manager will be instrumental in all facets of go-to-market strategy, process, sales enablement and training for Bomboras cookieless addressable ads solutions in rapid development. The key focus will be Bomboras advertising agency buyers and direct enterprise clients. You will collaborate with marketing, product management, business development, sales, customer success, and other stakeholders to help develop, test, enable, and go to market with our cookieless addressable ad solutions that propel adoption and growth. Reporting to the VP of Product Marketing, youll join a growing Product Marketing team thats on the cutting edge of B2B sales and marketing innovation.
**You will.**
Be the expert on our key personas, customer segments, competition, trends, and the digital advertising industry at large
Partner with business leaders and GTM teams to understand the needs of the teams and develop customized enablement strategies to support sales, account management, and customer success readiness and effectiveness
Own the messaging frameworks, campaign plans and processes needed to support our products through the product life cycle
Create sales and marketing collateral, assets, presentations and other related content that will be used to market, sell, and support Bombora customers
Partner with demand generation to create marketing programs that drive interest and demand for Bomboras cookieless addressable ad solutions
Lead cross-functional efforts to create compelling positioning and strategies to drive alignment on go-to-market strategy and propel customer adoption
**You have**
5+ years of product marketing experience at a fast-growing B2B marketing tech or adtech company with a deep knowledge of the online digital advertising industry trends and solutions
Ability to work cross-functionally with multiple stakeholders requiring strong diplomatic and leadership skills to organize go-to-market programs
Passion for working independently and collaboratively, helping drive alignment in the face of ambiguity, complexity, and iterating fast to adapt as priorities or the market changes
Strong public speaker, comfortable in front of large, senior groups and a solid writer
Can-do, self-starter attitude and ability to think critically and be data-driven to solve business problems
**Perks and Benefits**
Competitive Salary / Options
Health / Dental / Vision
Flexible Spending / Health Spending Accounts
Unlimited Vacation / Paid Holidays / Summer Fridays
Education / Tuition Assistance / Annual Learning Stipend
401K / Match
Generous Parental Leave (16 weeks primary/12 secondary)
Commuter Benefits
On Demand Learning (Udemy)
Team Lunches / Outings / Events (Yes We found a way to do virtually)
Offices (for when you want one)
**At Bombora, we embrace diversity because it breeds innovation.** Bombora is an equal opportunity employer and participates in E-Verify. Employment offers are contingent upon completion of successful background checks.
#BI-Remote
I hereby affirm that the information provided on this application (and accompanying resume, if any) is true and complete to the best of my knowledge. I also agree that falsification or significant omission of information requested in this application or in the application process may disqualify me from further consideration for employment and may be considered justification for dismissal if discovered at a later date. I authorize all persons listed as references (and on the accompanying resume, if any) to give Bombora any and all information concerning my previous employment and education and any pertinent information they may have, personal or otherwise, and release all parties, such persons and Bombora, from liability for any damage that may result from furnishing same to Bombora. If employed by Bombora, I agree to abide by the policies and procedures of Bombora, which include the Bombora Anti-Harassment Policy. I further understand that my employment can be terminated, with or without cause or notice, at any time, at the discretion of Bombora, or myself. I further understand that no manager or representative of Bombora other than the president of Bombora has any authority to enter into any agreement, oral or written, on behalf of Bombora for a term of employment or to make any assurance or promise of continued employment. *
**U.S. Equal Opportunity Employment Information (Completion is voluntary)**
Individuals seeking employment at Bombora are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.
Completion of the form is entirely **voluntary**. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.
Gender Please identify your race If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:
A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.
A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order
Veteran Status Form CC-305
OMB Control Number
Expires 05/31/2023
**Voluntary Self-Identification of Disability**
We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they ha