Supervisor, Commerce Strategy - New York, United States - Zenith

Zenith

Verified Company

New York, United States

1 week ago

Posted by:

Mark Lane

beBee recruiter

Description

Company Description
Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content.

We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients' businesses.

Zenith is part of Publicis Media, the media arm of Publicis Groupe.

The Supervisor, Strategy will work as a member a cross-functional team with ownership of e-commerce strategy. They are responsible for building and maintaining an effective and productive relationship with the client.

The Supervisor will support our dedicated commerce team in the creation, optimization, and strategic tie ins of client's e-commerce initiatives.

This role is dedicated to Coty and will work on their portfolio of luxury fragrance/makeup brands (Burberry, Calvin Klein, Chloe, Gucci, Philosophy, Hugo Boss, Marc, Jacobs, Tiffany, Davidoff, etc.).

Role Objectives:

Assumes accountability and ownership of Retail Media program successes and failures
Owns the strategy and planning process as well as activation of Retail Media programs based on client approved annual plans, including all client communication for campaign planning.
Monitors performance in order to leverage learnings for future strategic recommendations
Interfaces with other team members to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
Keeps management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
Directs the workflow of all client programs, including initiation of projects across departments
Reviews client deliverables for quality and ensures that recommendations and work product are sound and viable
Creates digital account strategies and plans for each client
Effectively creates and delivers client presentations and provides thought leadership to clients
Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
Meets specified deadlines
Embraces and encourages a culture based on teamwork, collaboration, and intellectual curiosity
Adopts stated account management standards and program management best practices
Assists in training, mentoring, and developing team members
Assists in the development and documentation of best practices for improving operational efficiencies within the team and the group

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Qualifications

Bachelor's degree or higher in marketing, advertising, business or equivalent
3+ years of commerce experience with a varied knowledge across all commerce media
12+ years of experience managing paid search or sponsored ad campaigns with strong understanding of the search landscape (paid and organic) preferred
Strong crossmedia planning background; digital planning capability, including eRetail (Amazon, Macys, Bloomingdales, Ulta, Sephora, etc.) is required.
Deep knowledge of key retailers, their ecosystems, and gotomarket strategies
Experience in Consumer Package Goods industry (CPG) preferred
Past experience working on a pitch team is a plus, however prior experience working in a business development function is not required
Expert use of industry tools, and ability to learn and utilize Publicis Groupe proprietary tools
High cultural awareness and sensitivity
Comfortable navigating up, across, and diagonally; capable of voicing a strong POV with senior audiences
Excellent projectmanagement skills; able to manage multiple projects & people
Skilled writer capable of drafting pitchready communication
High versatility and agility to work on projects across industries

Additional Information
All your information will be kept confidential according to EEO guidelines.

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