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    Digital Marketing Lead - Littleton, United States - DISH Network L.L.C

    DISH Network L.L.C
    DISH Network L.L.C Littleton, United States

    3 weeks ago

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    Description
    Company Summary

    DISH, an EchoStar Company, has been reimagining the future of connectivity for more than 40 years.

    Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products, and now we are building America's First Smart NetworkTM.

    Today, our brands include EchoStar, Hughes, DISH TV, Sling TV, Boost Infinite, Boost Mobile, DISH Wireless, OnTech and GenMobile.

    Department Summary


    Our Retail Wireless team, serving our Boost Infinite, Boost Mobile and Gen Mobile Brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking.

    Equipped with a first-of-its-kind 5G network, a passion for change and the power to drive it, we'll emerge as the nation's fourth facilities-based wireless carrier and a disruptive force in the market at large.

    Job Duties and Responsibilities

    DISH Wireless is seeking a Digital Marketing Lead to join our dynamic Customer Base and Owned Channels Marketing team.

    In this role, you will play a pivotal part in elevating customer value and retention by implementing strategic initiatives throughout the customer lifecycle, ultimately enhancing the customer journey and user experience.

    As a Digital Marketing Lead, you will be at the forefront of developing impactful customer communications aimed at boosting engagement, driving sales, and fostering retention across the entire customer lifecycle.

    Your primary responsibilities will involve crafting, launching, and assessing the effectiveness of highly targeted email and SMS campaigns, especially for customer acquisition.

    Join us in this exciting opportunity to shape the digital marketing landscape, influence customer interactions, and contribute to the ongoing success of DISH Wireless.

    If you are passionate about leveraging your expertise to drive meaningful customer connections, we invite you to be a key player in our team.


    Key Responsibilities:
    Develop and execute engaging email and SMS campaigns to support customer retention and business objectives

    Serve as subject matter expert on acquisition email campaign design and deployment, and work with appropriate teams in other parts of the business to set up sophisticated prospect-focused campaigns and journeys

    Collaborate within the Retail Wireless Marketing team and across multiple teams including Creative, Web, and IT to develop campaigns, manage deployments, and measure engagement results

    Support the creation of web landing pages

    Act with urgency to ensure that campaigns are executed accurately and on schedule

    Troubleshoot independently or with team to solve tool issues and other barriers to execution

    Develop Performance journeys leveraging customer data to segment audiences to maximize the effectiveness of email campaigns

    Skills, Experience and Requirements


    Education and Experience:
    College degree required

    Experience deploying email campaigns using platforms such as Oracle Responsys, Zeta Marketing Platform, or Salesforce is a plus

    Experience with JavaScript or RPL/Ampscript, customer databases, Google Suite, and project management platforms are all pluses

    Experience with audience segmentation a plus


    Skills and Qualifications:
    Proficiency in HTML/CSS

    Proficiency in using Adobe Dreamweaver, Litmus, or similar software

    Understanding of upper funnel digital acquisition tactics and integrating retargeted email marketing campaigns

    Basic understanding of Adobe Photoshop and/or Figma

    Excellent project management skills and attention to detail

    Solid understanding of digital design best practices

    Salary Ranges


    Compensation:
    $72,350.00/Year - $103,400.00/Year

    Benefits

    We offer versatile health perks, including flexible spending accounts, HSA, a 401(k)

    Plan with company match, ESPP, career opportunities and a flexible time away plan; all benefits can be viewed here:
    DISH Benefits .

    The base pay range shown is a guideline.

    Individual total compensation will vary based on factors such as qualifications, skill level and competencies; compensation is based on the role's location and is subject to change based on work location.

    Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check.

    This will be posted for a minimum of 3 days or until the position is filled.

    We pride ourselves on developing and promoting talent as an Equal Employment Opportunity Employer - Veteran/Disability.

    All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

    We are a true merit-based organization and work hard so there are no artificial barriers to one's potential success. DISH is committed to a workforce where everyone's opportunities are limitless.


    Consistent with this commitment, DISH will endeavor to provide reasonable accommodation to otherwise qualified job applicants and employees with known physical or mental disabilities, unless doing so poses an undue hardship on the Company, poses a direct threat of substantial harm to the employee or others, or is otherwise not required by law.

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