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    PR & Communications Manager - Remote - Lansing, United States - Apple Leisure Group

    Apple Leisure Group
    Apple Leisure Group Lansing, United States

    3 weeks ago

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    Description

    At Apple Leisure Group, we care for people so they can be their best. We deliver distinctive experiences for our guests, while providing a world of understanding and care. We strive to be the first choice in vacation travel, enriching lives and uniting the world.

    The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.

    Grow your career as a successful PR & Communications Manager within ALG Vacations. In this role, you will contribute to the promotion of ALG Vacations brands: Apple Vacations, Blue Sky Tours, Funjet Vacations, Southwest Vacations, Travel Impressions and United Vacations. You will develop annual PR strategy and budget, evaluate PR platforms and create annual budget, develop internal communications calendar, create informative content, press releases, articles, and media opportunities to share our company's brands, products, and services.

    A successful PR & Communications Manager will:

    • Manage the B2B public relations (PR) team and overseeing all their activities
    • Develop and implement publicity strategies for ALGV's brands, promotions and products, including assisting with crisis management
    • Develop and implement internal and external publicity strategies for company events
    • Create and manage a PR plan, including budgets, platforms, timelines, etc.
    • Work cross-functionally across internal teams including social media, content, marketing and research to manage workflow and information flow
    • Analyze all media coverage of the organization and draft appropriate responses
    • Organize promotional events such as press tours and conferences
    • Build and maintain solid partnerships with internal stakeholders to better develop, coordinate, direct, and facilitate internal communications
    • Develop content and direct creative execution to provide a consistent, targeted, and impactful message to internal colleagues
    • Interface with trade-buying team to coordinate messaging across paid opportunities and earned media

    The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.

    A successful PR & Communications Manager will have:

    • Bachelor's degree in communications, journalism, public relations or relevant field
    • Minimum 2 years of supervisory, management or leadership experience
    • Minimum 5 years of PR, marketing and communications experience
    • Social media channel knowledge - Facebook, Instagram, TikTok, LinkedIn
    • Outstanding written and oral communication skills
    • Ability to communicate effectively and present ideas to business leaders
    • Travel industry or corporate events experience desired
    • Strong knowledge of communication practices and techniques
    • Competency in leveraging customer insight to creatively introduce forward thinking and dynamic approaches to PR
    • Self-motivated with the ability and willingness to work in a fast-paced environment
    • Skilled at self- and project management with an eye for detail and logistics
    • Highly creative with ability to think outside of the box
    • Travel Domestically and Internationally as requested (5-10%)

    About Apple Leisure Group

    As North America's only vertically integrated travel, hospitality and leisure management group, Apple Leisure Group is an industry innovator that combines the expertise of 14 leading brands. Our unique niche allows us the special opportunity to oversee every aspect of the travel experience, from the moment a guest books a trip to the time they return home. ALG consistently delivers exceptional value to travelers and strong performance to resort owners and partners by strategically leveraging the power of its portfolio of brands across five segments, comprising:

    • Vacations: The largest seller of vacation packages and charter flights in the U.S. for travel to Mexico and the Caribbean, moving approximately 3.2 million passengers annually through well-established vacation brands
    • Resort Brand Management: management of 5-star and 4-star luxury resorts
    • Destination Management Services: Best-in-class destination management services provided by Amstar DMC and Worldstar
    • Loyalty Program: Exclusive loyalty program Unlimited Vacation Club
    • Technology Solutions: Innovative technology solutions provider Trisept Solutions, connecting over 88,000 travel agents with leading travel suppliers.

    To learn more about the Apple Leisure Group advantage, visit

    About APPLE VACATIONS

    The # 1 vacation brand in the world for packages to Mexico and Dominican Republic, offers the convenience of one-stop shopping. Apple Vacations clients have access to flight, hotel, and transfers - they can also choose an all-inclusive resort where meals, drinks, and more are included - all for one affordable price.

    Our Values

    At ALG, we call our employees Colleagues, because we are more than just employees. We care for people so they can be at their best, we provide a world of understanding and care, and we deliver distinctive experiences for our guests. Our Values, by which we operate:

    Empathy * Integrity * Respect * Inclusion * Experimentation * Well Being

    ALG's Commitment to Diversity & Inclusion

    Living our purpose of caring for people so they can be their best means that we are committed to a workplace culture grounded in diversity and inclusion where Colleagues feel welcome and encouraged to fully participate in the organization. With the value of INCLUSION, we respect all the ways our Colleagues are individually unique and foster creativity and engagement in respectful environments.

    Benefits at a Glance

    We offer competitive salaries and a comprehensive benefit package to our U.S. based employees:

    Medical, Dental and Vision Insurance
    Basic Life Insurance
    Short & Long Term Disability
    Paid Parental Leave
    Corporate Wellness Program
    Travel Discounts & Deals
    Paid Time Off & Holidays
    401(k) Plan with Company Match

    We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free and tobacco-free workplace and perform pre-employment background checks.

    PDN-9bdf7647-d7af-4286-bdb2-162b3dcd4a7c
    Remote working/work at home options are available for this role.
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