- Design and implement robust, data-driven marketing strategies that effectively position our mortgage software in the market.
- Organize and lead offline events and webinars, utilizing data to tailor content that meets the needs of Zeitro and our clients.
- Harness sophisticated analytics to drive all marketing decisions, optimizing campaigns and measuring the impact of various initiatives, including webinars and other client engagement activities.
- Collaborate with cross-functional teams to ensure marketing efforts are aligned with overall business strategies and contribute to company objectives.
- Produce and manage compelling, data-informed content across various platforms to engage and educate our target audience.
- Supervise the marketing budget, ensuring resources are allocated efficiently based on data-driven insights.
- At least 2 years of marketing experience, with a specific focus in the B2B software Space.
- Demonstrated expertise in creating and implementing successful data-driven marketing strategies.
- Advanced skills in data analysis and the use of campaign management tools to deliver measurable results.
- Exceptional communication, organizational, and leadership capabilities.
- Bachelor's degree in Marketing, Business Administration, or a related field;
- Impact: Make a tangible impact in a critical industry, improving the mortgage process for millions.
- Culture: Be part of a nurturing and supportive culture that values innovation, results, and the well-being of its team members.
- Growth: With a small, agile team, you'll have the opportunity to wear multiple hats, contribute across various aspects of the business, and grow professionally.
- Innovation: Work on the leading edge of mortgage technology with a product that's set to redefine the industry.
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Product Marketing Manager - Santa Clara, United States - Zeitro
Description
Job Title: Product Marketing Manager - Mortgage SaaS
Location: Santa Clara, CA (Hybrid)
About Zeitro, Inc.: Zeitro, Inc. is reshaping the US mortgage industry's infrastructure through innovative AI software solutions. We enhance the productivity and efficiency of mortgage professionals and are committed to transformative changes in this essential sector.
Role Summary: We are looking for a highly data-driven Product Marketing Manager with extensive experience in the B2B software market. With a minimum of two years in strategic marketing roles, particularly in B2B softwares, the ideal candidate will spearhead our growth initiatives, focusing heavily on data-driven decision making. This role will lead our marketing initiatives, plan and execute digital marketing campaigns, online/offline events, webinars, and leading the future marketing team to deliver targeted results that align with Zeitro's business goals.
Key Responsibilities:
Qualifications:
Why Join Us?
We believe in empowering our employees, and providing them with the environment they need to innovate, excel, and make a significant impact. If you're passionate about using technology to solve complex problems and eager to make a difference in a dynamic startup environment, we'd love to hear from you.
Application Process: Interested applicants are invited to submit a resume and a cover letter that emphasizes their data-driven marketing expertise and how it has been applied in the mortgage software market.
