Us Customer Insights - Boston, United States - Vertex Pharmaceuticals

Vertex Pharmaceuticals
Vertex Pharmaceuticals
Verified Company
Boston, United States

4 weeks ago

Mark Lane

Posted by:

Mark Lane

beBee recruiter
Description
Job Description

  • The Associate Director will be responsible for delivering commercial insights to inform strategic choices and commercial decisions in hemoglobinopathies (SCD/TDT) and other categories. As an integral member of the extended brand team, the Associate Director will maintain a pulse on critical business questions to formulate and execute an insights plan (involving either primary market research or data analytics) to answer them.
  • This is a hybrid/onsite role based in Boston, MA (3 days onsite, 2 days remote on a weekly basis).
  • Key Duties and Responsibilities:
  • Function as a key partner to the Marketing lead and provide objective perspective and insights-
  • Formulate a comprehensive insights generation plan to address a spectrum of business questions using the appropriate methodology-
  • Independently design and execute primary market research that addresses key business questions-
  • Define data analytics needed to answer ongoing business questions and oversee its execution-
  • Run the analytics coordination forum which provides cross-functional alignment on analytics activities supporting the program-
  • Maintain a current summary of all the insights supporting a disease area in the form of an Insights book-
  • Develop the situation analysis for the Brand Planning process-
  • Maintain a strong understanding of the LRP forecast model and provide assumptions that inform the Long-Range PlanKnowledge and Skills:
  • Depth of knowledge in a variety of primary market research methodologies; substantial experience managing design and execution of primary market research projects-
  • Strong complex quantitative analysis skills; experience running own analyses as well as partnering with advanced analytics professionals, and interpreting results-
  • Domain knowledge of real-world data (large scale open or closed insurance claims, EHR), and/or other related data sources from providers and health systems-
  • Experience working in rare disease and knowledge of cell & gene therapies-
  • Past US launch and inline brand experience strongly preferred-
  • Exceptional written and verbal communication skills
  • able to synthesize and distill complex information into a compelling narrative-
  • Proactive orientation
  • able to anticipate issues, engage with stakeholders and plan accordingly-
  • Demonstrated experience as a trusted advisor and thought partner to stakeholders-
  • Comfortable with ambiguity; able to effectively structure problems and solution approachesEducation and Experience:
  • Bachelor's Degree in relevant discipline required-
  • Typically requires 8 or more years in bio-pharma marketing, market research and/or analytics, management consulting, or the equivalent combination of education and experience#LI-LN1
Company Information

  • Vertex is a global biotechnology company that invests in scientific innovation.
  • Vertex is committed to equal employment opportunity and nondiscrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
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