-
Digital Marketing Manager
4 weeks ago
Veeva Systems Denver, United States Full timeThe Role · The Marketing Manager role on the Marketing Digital team is responsible for coordination and execution of marketing activities on and other marketing supported websites. The Marketing Manager will own intake of requests to the Digital team and manage delivery through t ...
-
Digital Marketing Specialist
1 week ago
Baceline Group Denver, United StatesBaceline Group is the largest owner and operator of necessity-based Neighborhood Shopping Centers across the United States. We are seeking a dynamic Digital Marketing Specialist to join our Corporate Operations team. With a strong emphasis on supporting our small business tenants ...
-
Digital Marketing Manager
1 day ago
Accelo Denver, United StatesDigital Marketing Manager · Accelo is seeking a Digital Marketing Manager to join our Marketing Team. In this role, you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and fuel rev ...
-
Digital Marketing Specialist
2 weeks ago
RemoteLock Denver, United StatesDigital Marketing Specialist · Overview: · RemoteLock, a leader in access control software, seeks a dynamic and skilled professional to drive our B2B lead generation efforts and marketing automation. · We are looking for a Digital Marketing Specialist to develop, implement, track ...
-
Digital Marketing Manager
1 day ago
Aegistech Denver, United StatesA Full-time, Digital Marketing Manager job is available for our client, located in Denver, CO. This is a remote role. · Our client is a $500M+ ARR AI/SaaS business that is hiring a Senior Digital Marketing Manager focused on managing the Marketing tools and analytics to support ...
-
Marketing Digital Marketing Coordinator
2 days ago
GigSmart Denver, United StatesThis position is an in-office role (Denver Place Building - 18th and Champa) · GigSmart is a cutting-edge software development company focused on providing modern solutions to meet the needs of a rapidly evolving labor marketplace. GigSmart's 2-sided platform, Get Workers and Ge ...
-
Digital Marketing Manager
23 hours ago
Accelo Denver, United StatesDigital Marketing Manager · Accelo is seeking a Digital Marketing Manager to join our Marketing Team. In this role, you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and fuel re ...
-
Digital Marketing Manager
1 week ago
Veeva Systems Denver, United StatesVeeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth pot ...
-
Digital Marketing Coordinator
1 day ago
National Western Stock Show Denver, United StatesThe National Western Stock Show is seeking a Digital Marketing Coordinator to assist in leading the strategy, communication and execution of our day-to-day digital marketing platforms, communication and activities. Ideal candidates will be creative, engaging self-starters with en ...
-
Digital Marketing Manager
1 day ago
Accelo Denver, United StatesDigital Marketing ManagerAccelo is seeking a Digital Marketing Manager to join our Marketing Team. In this role, you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and fuel revenu ...
-
Digital Marketing Director
1 week ago
Marketing Deluxe Denver, United StatesAs a company whose mission is to be the most progressive and inclusive money transfer business in the world, we deliver highly reliable payment services to our customers. With over 402K locations in 165 countries, we have adopted the true identity of what it means to be multicult ...
-
Digital Marketing Analyst
2 weeks ago
DAIKIN COMFORT TECHNOLOGIES DIST INC Denver, United StatesJob Description · Job DescriptionMay include: · Develop, copy, manage development and results of social media content through various social media platforms. · Manage content and strategy for Sales Enablement and Marketing Automation system (Hubspot) · Train employees how to use ...
-
Director of Digital Marketing
1 day ago
AZDS Propel Foundation Denver, United StatesDirector of Digital Marketing · Type of work: Digital Agency / Luxury Travel & Hospitality Marketing · Location: · Denver, CO · Work type: Hybrid · Company URL: · Full time, salaried position. · About Us: · AZDS Interactive Group is the world's leading digital agency for ...
-
Digital Marketing Specialist
1 week ago
City and County of Denver Denver, United StatesAbout Our Job · The Denver Public Library (DPL) is a growing urban library system that serves the residents of the City & County of Denver. DPL sees more than 4 million visitors every year across its 27 locations, serves Denver's most vulnerable communities through outreach and ...
-
Digital Marketing Director
3 days ago
NetVirta, Inc. Denver, United StatesNetVirta is in the business of satisfying the world's desire for better-fitting products. Since our MIT origins in 2008, we've partnered with medical professionals to provide patientswithcustom-fit orthotics, sporting goods brands toequipNFL & NCAA playerswithcustom-fit helmets, ...
-
Director of digital marketing
6 days ago
University of Colorado Denver, United StatesFull job description · University Staff · Description · Who We Are: · System Administration, which also houses the Office of the President, is located in the uptown neighborhood of Denver with a few smaller offices located on the campuses. Many of our departments support the e ...
-
Digital Marketing Manager
3 days ago
Aegistech Denver, United StatesJob Description:A Full-time, Digital Marketing Manager job is available for our client, located in Denver, CO. This is a remote role. Our client is a $500M+ ARR AI/SaaS business that is hiring a Senior Digital Marketing Manager focused on managing the Marketing tools and analytic ...
-
Director of digital marketing
5 days ago
State of Colorado Denver, United StatesDirector of Annual Giving & Digital Marketing · University of Colorado Denver · Director of Annual Giving · & Digital Marketing University Staff · Description · Who We Are: · System Administration, which also · houses the Office of the President, is located in the uptown nei ...
-
Digital Marketing Analyst
1 week ago
Daikin Group Denver, United States· Develop, copy, manage development and results of social media content through various social media platforms. · Manage content and strategy for Sales Enablement and Marketing Automation system (Hubspot) · Train employees how to use the app, implementing & maintaining content, ...
-
Digital Marketing Specialist
3 weeks ago
MediaNews Denver, United StatesSummary: · MediaNews Group is seeking a Customer Data Platform Specialist to join our team This is a full time remote opportunity. · What you will do:Building data collection and activation programs in BlueConic; Creation of multiple data points; Copying different tools and mec ...
Director of Digital Marketing - Denver, United States - PerkinElmer
Description
The CompanyThe "new" PerkinElmer business, a newly independent company as of March 13, 2023, is a global analytical services and solutions provider with offerings including the leading OneSource Field and Laboratory services business that serve the biopharma, food, environmental, safety and applied end markets to accelerate scientific outcomes.
Since 1937, PerkinElmer has served as a trusted partner in laboratory analysis and management and today complements its service offerings with a broad portfolio of atomic spectroscopy, molecular spectroscopy, and chromatography instruments, consumables, and reagents.
With a dedicated team of more than 6,000 team members, the Company serves customers in more than 35 countries. Additional information is available at.
Purpose
This digital marketing director role will be responsible for developing and driving successful, long-term digital marketing strategies at PerkinElmer.
It also includes managing activities and processes around PerkinElmer's digital ecosystem, including websites, a best-in-class B2B marketing automation solution, , e-commerce, and other systems required for deploying marketing campaigns.
This leadership role will oversee a digital marketing team of experts and will be required to provide strong direction and leadership.
ResponsibilitiesBuild, manage, and deploy a digital marketing roadmap, in collaboration with IT, and PerkinElmer's leadership team.
Provide forward-thinking ideas to build and maintain a strong company web presence.
Manage digital marketing channels (e.g. website, blogs, emails, ABM, and social media) and ensure brand consistency.
Continuous drive to increase PerkinElmer's brand awareness across various digital media platforms.
Measure ROI and KPIs and prepare budget needs.
Plan, measure, and implement continuous channel and creative optimization to improve the effectiveness of digital channels including click & conversion rates, and seamless handoff to other channels.
Develop streamlined go-to-market processes for digital channels including optimizing agency spending with external parties.Responsible for the management of PerkinElmer's platform for marketing automation, and the e-commerce customer experience.
Educate, evangelize, gain support and ultimately expand the content marketing capability that serves as the basis for the Always On marketing Engine (AOE) and other personalization tools.
Manage and improve online content, considering SEO and Google Analytics.Motivate and manage a digital marketing team to achieve targets.
Monitor competition and provide ideas to stand out and stay ahead.
Stay up-to-date with digital technology developments.
Work with leadership to define and take on new strategic areas of focus within the realm of digital activation to support the growth of the PerkinElmer business
Basic Qualifications
Have a passion for digital technologies.
Knowledge and experience in the science or services market and/or analytical technologies is preferred.
Minimum of a bachelor's degree.
Minimum of 10+ years of marketing in the digital space and 5+ years as a leader of a marketing team.
Strong project management skills and an adaptive and flexible attitude.To be successful, the candidate will need to flex with the needs of the business while ensuring that project objectives are completed along planned timelines.
Demonstrable experience in designing and implementing successful digital marketing campaignsStrong understanding of how all current digital marketing channels function
Solid knowledge of online marketing tools and best practices
Hands-on experience with SEO/SEM, Google Analytics, B2B social media and CRM software
Planning and monitoring the ongoing company presence on social media
Familiarity with web design
Strong team management and communication (written and verbal) skills
Knowledge of WeChat, landing page practices, Google Analytics, and Sales Force.
Travel Requirement:
Travel to support meetings, , and events as necessary
Overall 10%-20%
The annualcompensation range for this full-time position is $(155,000) to $(190,000).
The final base pay offered to the successful candidate will be determined by factors including internal equity, work location, as well as individual qualifications, such as job-related skills, experience, and relevant education or training.
PerkinElmer is committed to creating a diverse environment and is proud to be an equal opportunity employer.All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, or veteran status or any other characteristics protected by applicable law.
PerkinElmer is committed to a culturally diverse workforce.#J-18808-Ljbffr
