- Identifying key distributors and defining product sell-through strategies.
- Understanding customer needs and integrating them into business programs.
- Communicating the value proposition of Tower products to the sales team and developing effective sales tools.
- Working with the VP of Sales & Marketing to create innovative marketing programs and products.
- Becoming an expert in market intelligence, customer behavior, and competitor analysis.
- Building strong relationships with distribution network stakeholders.
- Developing product positioning and messaging to set Tower's products apart in the market.
- Leading product launches and ensuring successful cross-functional execution.
- Driving demand for products through strategic marketing programs.
- Collaborating to enhance market share across all product lines.
- Providing training and education to manufacturer's rep agencies and customer service teams.
- Attending trade shows and managing rep schedules effectively.
- Up to 75% travel required.
- Valid passport is necessary.
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Commercial Products Sales Director - Gainesville, United States - M-D Building Products
Description
As Tower Sealant's Commercial Products Sales Director, you will play a crucial role in expanding the company's commercial product lines in the construction building supply channel. You will lead the development and implementation of sales, marketing, customer, and product development strategies for this new segment of Tower's business. Collaborating with key stakeholders such as Paint Channel Sales Directors and the VP of Sales and Marketing, you will analyze data, execute marketing campaigns, and oversee field tactics.
This position entails hiring and managing national manufacturers' rep teams, setting objectives and strategies to ensure sales goals are achieved. Reporting to the Senior Vice President, you will have the opportunity to make a significant impact on Tower Sealant's growth and success.
CORE FUNCTIONS:QUALIFICATIONS:
Preferred qualifications include a university degree in marketing or business studies, or a minimum of ten (10) years of relevant experience in the construction industry. The role demands problem-solving and analytical skills, strong leadership abilities, and expertise in developing marketing and sales strategies. Excellent communication skills, financial acumen, and proficiency in Microsoft Office Suite are essential.
The ideal candidate is a proactive self-starter with a talent for creativity, analysis, and computer proficiency. Strong communication and organizational skills are a must, along with the ability to devise and execute successful sales strategies.
We are seeking a versatile team player who thrives in a dynamic environment and is committed to personal and professional growth. This is an exciting opportunity to join a forward-thinking organization where diversity and inclusivity are valued.