Social Media and Media Outreach Manager - Phoenix, United States - Zang Enterprises LLC

Description

Are you a dynamic individual with a strong understanding of social media and media outreach strategies? Do you have a proven track record of driving engagement and brand visibility across multiple platforms? If so, we have an exciting opportunity for you.

We are seeking a passionate and goal-oriented Social Media and Media Outreach Manager to join our team.

In this role, you will play a pivotal role in creating meaningful content, expanding our network, and booking interviews with top talent to grow our social media channels.

This position requires someone who is not only a team player but also deeply passionate about media and its impact.

If you have a knack for building relationships, a keen eye for content creation, and a drive to achieve business objectives through strategic media outreach, we encourage you to apply.

Job Description:

• Develop and execute a comprehensive social media strategy, including competitive research, platform determination, benchmarking, messaging, and audience identification
• Generate, edit, publish, and share engaging content (including text, images, video, and HTML) daily to foster meaningful connections and encourage community members to engage
• Establish and optimize company pages within each social media platform to enhance the visibility of the company's social content
• Fully manage all social media channels, including responding to comments, messages, and inquiries promptly to maintain a high level of engagement and positive interaction with the audience
• Moderate all usergenerated content in accordance with the moderation policy for each community
• Create and maintain editorial calendars and schedules
• Continuously analyze relevant social data/metrics, insights, and best practices to improve social media performance and inform strategic decisions
• Collaborate with various departments to manage brand reputation, identify key influencers, and coordinate joint actions
• Manage daytoday media relations and handle media requests for the company and talent
• Cultivate relationships with key media contacts and identify opportunities for collaboration and partnerships
• Research and identify emerging trends in digital media consumption, including new YouTube channels and content creators, and stay uptodate with industry developments to inform media strategy and content creation initiatives

Experience Needed:

• Minimum of 5 years in a social media role
• Bachelor's degree in marketing, communications, public relations, or related field
• Excellent critical thinking, interpersonal, communication, timemanagement, and problemsolving skills
• Ability to work effectively both independently and in a team
• Highly organized with strong multitasking abilities
• Maintain a high level of professionalism and uphold brand image
• Proficiency in using social media for impressions and brand awareness
• Excellent knowledge of social media platforms including Instagram, YouTube, LinkedIn, X, Tik Tok and Facebook
• Understanding of social media KPIs, web traffic metrics, and SEO
• Experience conducting buyer persona and audience research
• Ability to develop and implement a corporate social media strategy
• Skilled in monitoring online activity across departments and geographical areas to ensure adherence to established guidelines and best practices
• Proven ability to encourage greater social media participation and influence public perception through audience engagement
• Ability to build relationships with YouTube creators and industry professionals
• Effective written and verbal communication for crafting pitches and negotiating interviews

Pay structure:
This individual will be salaried. Compensation is competitive and commensurate with experience. This is a career opportunity to create and be a part of something incredible


Location:
Office in Central Phoenix


Pay:
$50, $60,000.00 per year


Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Parental leave
• Professional development assistance
• Vision insurance

Experience:

Social Media Management: 5 years (preferred)


Ability to Commute:

• Phoenix, AZ required)

Ability to Relocate:

• Phoenix, AZ 85020: Relocate before starting work (required)

Work Location:
In person