B2B Product Manager refers to a professional responsible for managing and overseeing the development, marketing, and sales of products specifically designed for business-to-business - Shenandoah Farms, United States - NovaWorks

Savannah Johnson

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Savannah Johnson

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Description

As a B2B Product Manager (m/f/d) for Customer Engagement and Growth, you will be part of the product management team at our headquarters in Immenstadt im Allgäu, Germany. Here, all measures for product development and enhancement of our entire product line, including web, mobile/app, cartography, print, and online marketing, are driven forward in both the B2C and B2B markets.

Your new job at Outdooractive

  • You will be responsible for operationalizing the product strategy in the B2B business environment.
  • You will oversee the implementation of projects to further develop B2B products in terms of user-friendliness, quality, and functionality.
  • This includes considering and incorporating best practices in the context of customer journey, UX design, analytics tools, and methods from agile project management.
  • You will organize usability tests, evaluate feedback from customers, users, or internal stakeholders, and derive corresponding action measures.
  • You will work closely with the departments of Development Web & App, Sales, Aftersales, Marketing, and Management, representing the B2B product area of the Outdooractive platform.
  • You will be responsible for aligning and optimizing existing processes, KPIs, and user interactions in terms of user behavior and revenue growth.
  • You will keep an eye on technological developments

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