- Play a crucial role in driving marketing strategies and initiatives through data analysis and insights
- Collecting, interpreting, and presenting data related to marketing campaigns, website behavior, demographics, promotions, OKRs, KPIs, and loyalty programs
- Optimize marketing performance, identifying opportunities for growth, and informing strategic decision-making within the marketing department
- Utilize various analytics tools and platforms to gather, organize, and interpret data, such as Google Analytics, CRM, Power BI, Amplitude, Looker Studio, Excel, ad platforms, and Powerpoint
- Develop and maintain regular reports and dashboards
- Support the development and execution of A/B testing and experiments to optimize marketing campaigns and website performance
- Analyze website behavior to identify and suggest UX or CRO improvements
- Configure and refine data tracking and attribution for marketing campaigns, website activity, and other marketing efforts
- Conduct competitor research to gain insights applicable to marketing optimizations
- Extract ad hoc data from data warehouse and other platforms
- 4+ years of experience in marketing analysis, data analytics, or similar role
- Bachelor's degree in Business, Mathematics, or Computer Science preferred
- Hands-on experience with ad platforms such as Google Ads, Google Tag Manager, Meta Ads Manager, TikTok Ads Manager
- Robust analytical skills with the ability to digest large sets of data and provide key insights and recommendations
- Experience developing and measuring A/B and multivariate tests
- Ability to distill and present complex data sets in a digestible format for internal stakeholders
- Excellent attention to detail and a high level of accuracy in data analysis and reporting
- Knowledge of marketing principles, data science approaches, digital marketing channels, and campaign optimization techniques
- Expert proficiency in Excel, Google Analytics, Google Tag Manager, Power BI, Amplitude, BigQuery, and other analysis tools
- SEO knowledge and proficiency with SQL required
- A background in multi-location or franchising, eCommerce, and entertainment is a huge bonus
- 4% 401k match
- Significant equity grants in a rapidly growing organization
- Robust medical benefits
- Full remote work from any of our currently approved US states
- Monthly internet & phone stipend
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Marketing Analyst - Remote, United States - Sandbox VR
Description
Sandbox VR is seeking a passionate Marketing Analyst to join our team and drive strategic initiatives that captivate audiences worldwide. As a Marketing Analyst at Sandbox VR, you'll have the opportunity to blend your analytical prowess with your creative flair, shaping groundbreaking marketing campaigns that push the boundaries of possibility. If you're ready to be at the forefront of immersive entertainment and make a lasting impact, we want to hear from you
What You'll Be Doing:
What We're Looking For:
What We're Offering:
