Jobs
>
New York City

    Principal, Brand Marketing - New York, United States - Gemini

    Gemini
    Gemini New York, United States

    4 weeks ago

    Default job background
    Description

    Empower the Individual Through Crypto

    Gemini is a global crypto and Web3 platform founded by Cameron and Tyler Winklevoss in 2014. Gemini offers a wide range of crypto products and services for individuals and institutions in over 70 countries.

    Crypto is about giving you greater choice, independence, and opportunity. We are here to help you on your journey. We build crypto products that are simple, elegant, and secure. Whether you are an individual or an institution, we want to help you buy, sell, and store your bitcoin and cryptocurrency. Crypto is not just a technology, it's a movement.

    At Gemini, our mission is to empower the individual and that includes giving our employees flexibility of choice our Office Optional Policy allows employees to choose to work from one of our physical locations or from home.

    The Department: Marketing (Nifty Gateway)

    The Role: Principal, Brand Marketing

    Nifty Gateway is looking for a Brand Marketing Lead with experience and passion for building long-lasting global brands. This role will play a crucial role in shaping and communicating Nifty Gateways story, values, and productions to a global audience. This person possesses an innate understanding of how to manage and evolve an innovative brand through deep product knowledge, data-driven insights and marketing best practices.

    The right candidate for this role will be a creative and strategic thinker with a track record of successfully launching products and experiences that customers love. They will work with artists and the broader Nifty team to create experiences that amplify our brand and capture the hearts of collectors.

    Responsibilities:

    • Articulate and define Nifty Gateways brand strategy and positioning
    • Develop and implement innovative marketing strategies that align with NGs brand identity and business goals
    • Develop marketing and customer engagement strategies to ensure the success of Nifty Gateway Productions
    • Collaborate with artists, producers, product and communications teams to ensure brand consistency across all platforms and materials
    • Conduct market research to identify trends, audience preferences, and new opportunities for growth across NG brand and NG productions
    • Coordinate with external partners, including media agencies and promotional partners, to develop co-branded campaigns
    • Measure and report on the performance of marketing campaigns, gaining insights to inform future strategies

    Qualifications:

    • 7+ years experience in brand or creative strategy with a strong understanding of product and brand marketing
    • Hands-on experience rolling out successful brand marketing campaigns
    • Demonstrated ability to develop and execute successful marketing strategies, from big idea to tactical execution
    • Excellent communication and collaboration skills, with the ability to work effectively across teams
    • Entrepreneurial spirit to be successful in our fast-paced environment
    • Experience in art, NFTs, entertainment or creative industries preferred
    It Pays to Work Here

    The compensation & benefits package for this role includes:
    • Competitive starting salary
    • A discretionary annual bonus
    • Long-term incentive in the form of a new hire equity grant
    • Comprehensive health plans
    • 401K with company matching
    • Annual Learning & Development stipend
    • Paid Parental Leave
    • Flexible time off

    Salary Range: The base salary range for this role is between $137,000 - $192,000 in the State of New York, the State of California and the State of Washington. This range is not inclusive of our discretionary bonus or equity package. When determining a candidates compensation, we consider a number of factors including skillset, experience, job scope, and current market data.

    At Gemini, we strive to build diverse teams that reflect the people we want to empower through our products, and we are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. Equal Opportunity is the Law, and Gemini is proud to be an equal opportunity workplace. If you have a specific need that requires accommodation, please let a member of the People Team know.

    #LI-GR1

  • Dotdash Meredith

    Manager, Brand Marketing

    1 week ago

    Dotdash Meredith New York, United States

    Job Title · Manager, Brand Marketing · **Job Description**: · About Your Role: · Dotdash Meredith is seeking a Manager, Brand Marketing to join our Lifestyle team, contributing to the brand strategy for our Lifestyle brands in Home vertical. In close partnership with the Lifestyl ...

  • Palm Bay International

    Brand Marketing Manager

    3 weeks ago

    Palm Bay International New York, United States

    **This position will support a robust portfolio of high volume, fine wine brands.** · If interested in this opportunity, please complete our brief survey by copying and pasting the link below into your web browser. · **Position Overview**: · We are searching for an energetic, ana ...

  • Calm

    Vp, Brand Marketing

    3 weeks ago

    Calm New York, United States

    **About Calm** · Calm is on a mission to support everyone on every step of their mental health journey. With the #1 app for sleep, meditation and relaxation as well as a growing library of digital, evidence-based mental health programs, Calm offers trusted support for individuals ...

  • IB Abel Inc

    Brand Marketing Manager

    3 weeks ago

    IB Abel Inc York, United States

    **Position Overview**: · A best-in-class electrical contractor is searching for a driven Brand Marketing Manager. This role will lead the marketing and communication efforts for all lines of our business to generate and maintain brand awareness. This individual will be responsibl ...

  • BBC

    Coordinator, Brand Marketing

    3 weeks ago

    BBC New York, United States

    Brands, Marketing and Audiences- Permanent - Full Time- New York, US, BBCS Americas Inc- Job Closing Date: 03/05/2024**THE ROLE**: · **BBC Studios**: · Bold. British. Creative: that's BBC Studios. Combining the strengths of the UK's most-awarded production company with a world-cl ...

  • Independence Wine & Spirits

    Brand Marketing Manager

    4 days ago

    Independence Wine & Spirits New York, United States

    **Brand Marketing Manager** · If interested in this opportunity, please complete our brief survey by copying and pasting the link below into your web browser. · **This position will support a robust portfolio of high volume, fine wine brands.** · **Position Overview**: · We are s ...

  • Independence Wine & Spirits

    Brand Marketing Manager

    4 days ago

    Independence Wine & Spirits New York, United States

    **Brand Marketing Manager · If interested in this opportunity, please complete our brief survey by copying and pasting the link below into your web browser. · **This position will support a robust portfolio of high volume, fine wine brands.** · **Position Overview**: · We are sea ...

  • The Trade Desk

    Manager, Brand Marketing

    5 days ago

    The Trade Desk New York, United States

    The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers -- and sets a new standard for global reach, accurac ...

  • Ralph Lauren

    Brand Marketing Lead, Licensing

    3 days ago

    Ralph Lauren New York, United States

    Ref #: · W147903 · Department: · Marketing · City: · New York · State/Province: · New York · Country: · United States · **Pay Range**: The pay range for this job is $ $186000 annually; actual pay is dependent on experience and geographic location. · **Benefits**:Base pay is only ...

  • Biz2Credit Inc

    Vp of Brand Marketing and Communications

    1 week ago

    Biz2Credit Inc New York, United States

    : · **About Us** · Founded in 2007, Biz2Credit is rated as the Number 1 small business financing resource in the U.S. by Entrepreneur Magazine. Till date, we've facilitated more than $8 billion in small business funding. · Biz2Credit, an all-in-one financing solution for entrepre ...

  • The New York Times

    Designer, Brand and Engagement Marketing

    5 days ago

    The New York Times New York, United States

    The · mission · of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It's why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 ...

  • Ralph Lauren

    Brand Marketing Lead, Citizenship and Sustainability

    3 weeks ago

    Ralph Lauren New York, United States

    Ref #: · W146987 · Department: · Marketing · City: · New York · State/Province: · New York · Country: · United States · **Pay Range**: The pay range for this job is $ $186000 annually; actual pay is dependent on experience and geographic location. · **Benefits**:Base pay is only ...

  • The Children's Place

    Brand Marketing Coordinator

    1 week ago

    The Children's Place Secaucus, United States

    Location: · Secaucus, New Jersey · Job Summary: · As a Brand Coordinator, you will be responsible for supporting marketing plans across various social platforms, campaigns, partnerships, and branded activity. You will work closely with the brand marketing team to assist with cros ...

  • Reiff Management Solutions

    Brand Marketing Manager

    3 weeks ago

    Reiff Management Solutions New York, United States

    If you are eager to learn and would like to join a company that you could grow with, Reiff Management Solutions has a marketing and brand management position that may just fulfill your career goals. We are currently looking for individuals that would like to have superior individ ...

  • Great American Media

    Brand Marketing Manager

    1 day ago

    Great American Media New York, United States

    Great American Media is home to the family-friendly portfolio of brands Great American Family, Great American Faith & Living, and Great American Pure Flix. We are dedicated to our audience, and we believe that strong brands and high-quality programming create an unparalleled fan ...

  • 24 Seven Talent

    Head of Brand Marketing

    2 weeks ago

    24 Seven Talent New York, United States

    Role: · Our client is a growing health and wellness brand looking for an experienced Head of Brand Marketing to lead their brand strategy and marketing initiatives. · Responsibilities: · Develop and execute the overall brand strategy · Execute integrated marketing campaigns to b ...

  • Halara

    Brand Marketing Copywriter

    2 weeks ago

    Halara New York, United States

    About Halara · Halara is an innovative athleisure brand that infuses activewear into everyday apparel, made for what moves you. We apply performance fabric and functionality to designs that adapt to every aspect of your life. Powered by an innovative production model that minimi ...

  • RG Barry Brands

    Brand Marketing Coordinator

    3 weeks ago

    RG Barry Brands New York, United States

    Basic Function: · The Brand Marketing Coordinator will be responsible for supporting the planning, execution and review of all integrated brand marketing initiatives including seasonal campaigns and promotions, as well as channel/retail account programs. In addition, the Coordin ...

  • Independence Wine & Spirits

    Brand Marketing Manager

    3 weeks ago

    Independence Wine & Spirits New York, United States

    Brand Marketing Manager · If interested in this opportunity, please complete our brief survey by copying and pasting the link below into your web browser. · This position will support a robust portfolio of high volume, fine wine brands. · Position Overview: · We are searchin ...

  • AccorCorpo

    Director, Brand Marketing

    2 weeks ago

    AccorCorpo New York, United States

    Company Description · Raffles & Orient Express · Artisan of Travel since 1883 and Birthplace of stories and legends since 1887, Orient Express and Raffles are two legendary brands, both steeped in history and loved by generations past, present and future. · Representing the pin ...