Jobs
>
Birmingham

    Social Media Manager - Birmingham, United States - Samford University

    Samford University
    Samford University Birmingham, United States

    2 weeks ago

    Default job background
    Description

    Location :
    Main Campus - Homewood, AL

    Job Type:
    Staff Full Time

    Job Number:
    FY2400206Division: Advancement & Marketing for StaffDepartment: STA-Executive Director for Univ Market
    Opening Date: 05/10/2024


    FLSA:

    ExemptWelcome to Samford University's application process powered by NeoEdYou can submit an online application by clicking on the job title you are interested in and clicking on the "Apply" link After viewing the Posting, click the 'Apply' tab.

    If this is the first time you are applying using our new online job application, you will need to create an account and select a Username and Password.

    After your account has been established, you can upload a saved document on your computer containing your information, or manually enter your personal information.

    This application will be saved and used to apply for future job openings.
    Online applications are stored on a secure site. Only authorized employees and hiring authorities have access to job qualification information. Demographic information is maintained only for statistical reporting and is not associated with individual applications.

    It is important that you review any prepopulated information as applications must show all the relevant education and experience you possess.

    Incomplete applications may not be accepted. Description This position will provide leadership for strategic social media management university-wide.

    The Social Media Manger will be responsible for stewarding and monitoring the presence of Samford University in social media, assuring the mission, brand and reputation of Samford University is well represented across all social media platforms.

    The position will be responsible for tracking best practices in social media across all university operations.

    This includes the central management of software to schedule and monitor all university social media communications; ongoing measurement of analytics and key indicators of engagement; and response to negative commentary, complaints and grievances in social media.

    This position will provide expert advice to university leadership related to social media management, will develop and oversee consistent training, host workshops and communicate guidelines for all employees who oversee any official university social media account, including the establishment of metrics for evaluating the performance of all official accounts.

    Further, this position will establish and manage the training for all student interns and external influencers who work with university social media accounts.

    This position will be a member of the crisis communication team and will be responsible for advising university leadership on social media communication and public relations impact in times of crisis.

    Job Duties Create and manage Samford's social media strategy to support major university objectives related to student recruitment, alumni engagement, and reputation management.

    Understand and develop the voice of the Samford brand across all social media platforms and communicate messaging to internal stakeholders.

    In close collaboration with the AVP for University Marketing and Public Relations, the Executive Director of Broadcasst Media, the Director of Universtiy Communication and the Director of University Marketing, create, manage and continuously improve a cohesive and integrated content strategy that delivers strategic messaging to target audiences through appropriate social media channels.

    Manage the university's central social scheduling and listening software, including its onboarding and renewal and negotiation of contract pricing and process, used to monitor all university social media communications.

    Directly manage activity on Samford's "flagship" social media accounts, as well as Samford alumni channels.
    Keep pulse on new management systems, coordinate demonstrations and vet potential new partners.

    In close collaboration with the AVP of University Marketing and Public Relations, exercise discretion and judgment in responding to negative commentary, complaints, and grievances in social media from students, employees, alumni, or other constituents.

    Design and oversee a system of ongoing measurement of analytics and key indicators of engagement across all university social media accounts.

    Lead the university planning efforts related to strategic growth and ongoing improvements for university social media, including student recruitment, public image, and alumni engagement.

    Provide collaboration and counsel to Samford Athletics and Enrollment Management social media managers when needed.

    Identify best practices in social media management and develop and maintain university policies and procedures for Samford University's presence in social media across all university operations.

    Provide training, guidelines and onboarding for all university colleagues, student workers and interns responsible for overseeing any official university social media account.

    Partner with marketing and communication colleagues around campus to align social strategies, channels and throughout all social platforms. Provide tangible tools in addition to oversight of their content.

    Oversee, proof and review marketing colleagues' social content (as well as web and story content as needed).Be a visible, dynamic and involved participant in the life of the university community.

    Develop relationships with areas of academic, spiritual and student life.
    Oversee and manage social media interns' work.

    Serve as a functional advisor and mentor to students in leadership roles to empower students and enhance partnerships across campus.

    Develop, implement and manage the measurement of key analytics to assess the performance of all university social media accounts.

    Provide guidance, in collaboration with the Digital Marketing Specialist, on paid social campaigns for school-based colleagues and for central marketing initiatives and on other paid promotions.

    Lead and develop Samford's Influencer strategy to partner with Samford fans and external influencers to promote the brand and reputation of Samford.

    Provide expert advice related to social media management to university leadership; serve as a subject matter expert and social media evangelist to internal stakeholders.

    Build and maintain social content calendars to promote programs, events, and brand initiatives that foster engagement in key audiences of interest.

    Establish a content calendar and process to collaborate with the web services team for homepage updates.

    Formulate and manage effective social media campaigns university-wide in order to engage in active conversations with owned platform/community members, prospects and stakeholders to enhance and protect the university's reputation and grow Samford's following.

    Drive creative direction for social media-specific initiatives.

    Open, establish and manage new avenues and social channels in the digital space where Samford doesn't have a presence yet.

    Serve as a member of the crisis communication team to advise university leadership about university response in social media during times of crisis.

    Provide collaborative public relations counsel as it relates to not only social media, but Samford's holistic brand and reputation.
    Benchmark Samford's presence in social media relative to peer institutions in higher education.

    Monitor global trends and stay current with creative content trends, emerging technologies, platforms and best practices related to strategic social media management, with an emphasis on higher education.

    Serve as a photographer, videographer, designer and editor.
    Manage parts of the digital marketing billing process.
    Perform other duties as assigned.

    Qualifications Bachelor's degree from an accredited institutionMinimum of three (3) years of demonstrated work experience in social media, public relations, marketing or a communication related field.

    Ability to work independently and exercise prudent judgment in a fast-paced environment.

    Exceptional skills and demonstrated work experience in professional writing and editing for a variety of media, including all social media platforms.

    Ability to manage multiple projects simultaneously to work with a wide variety of constituents and priorities.

    Individual must have the ability to work nights and weekends, and on-call, as needed to ensure appropriate coverage of events and activities.

    Strong interpersonal skills with a demonstrated ability to work well with others.
    Strong creative abilities.
    Self-motivated with demonstrated ability to work independently with limited direction.
    A high level of professionalism, with an appreciation for market-orientation and customer service.
    Proactive self-starter with a strong results orientation.
    Must be detail-oriented, well-organized, focused, and goal-oriented, with a high level of initiative.
    Maintain a strong commitment to the Christian mission of Samford University. Preferred Qualifications Bachelor's degree in Communications or a related field, preferred.

    We offer a complete benefits package to full-time employees including health care, dental, vision, deferred compensation plans, flexible spending accounts, life insurance, long-term disability, holidays, vacation, and sick leave.

    To learn more details, visit our01 Do you have a Bachelor's degree or higher? Yes No 02 Do you have at least three (3) years of demonstrated work experience in social media, public relations, marketing, or a communication-related field? Yes No Required Question
  • Samford University

    Social Media Manager

    4 days ago

    Samford University Birmingham, United States

    Location : · Main Campus - Homewood, AL · Job Type: · Staff Full Time · Job Number: · FY · Division: · Advancement & Marketing for Staff · Department: · STA-Executive Director for Univ Market · Opening Date: · 05/10/2024 · FLSA: · Exempt · Welcome to Samford Univers ...

  • Samford University

    Social Media Manager

    2 weeks ago

    Samford University Birmingham, United States

    Location : Main Campus - Homewood, ALJob Type: Staff Full TimeJob Number: FY2400206Division: Advancement & Marketing for StaffDepartment: STA-Executive Director for Univ MarketOpening Date: 05/10/2024FLSA: ExemptWelcome to Samford University's application process powered by NeoEd ...

  • Wettermark and Keith Law Firm

    Social Media Manager

    1 week ago

    Wettermark and Keith Law Firm Birmingham, United States

    Job Description · Job Description · Job Description: Social Media Manager · Location: Birmingham, AL · Salary: $60 - $65k · Job Description: Social Media Manager · Wettermark & Keith, a top-ranking personal injury law firm, is actively seeking an expert-level, highly experience ...

  • Samford University

    Social Media Manager

    1 week ago

    Samford University Birmingham, United States

    Location : Main Campus - Homewood, AL · Job Type: Staff Full Time · Job Number: FY · Division: Advancement & Marketing for Staff · Department: STA-Executive Director for Univ Market · Opening Date: 05/10/2024 · FLSA: Exempt · Welcome to Samford University's application pro ...

  • Samford University

    Social Media Manager

    2 weeks ago

    Samford University Birmingham, United States

    Location : Main Campus - Homewood, AL · Job Type: Staff Full Time · Job Number: FY · Division: Advancement & Marketing for Staff · Department: STA-Executive Director for Univ Market · Opening Date: 05/10/2024 · FLSA: Exempt · Welcome to Samford University's application pro ...

  • 2025 World Police & Fire Games - Birmingham, AL USA

    Manager, Social Media

    2 weeks ago

    2025 World Police & Fire Games - Birmingham, AL USA Birmingham, United States

    Job Summary · The Social Media & Website Manager for the Birmingham 2025 World Police & Fire Games will play a pivotal role in executing the organization's digital communication strategies. This individual will be responsible for managing and maintaining the organization's presen ...

  • The University of Alabama at Birmingham Medicine

    manager-media relations

    6 days ago

    The University of Alabama at Birmingham Medicine Birmingham, United States

    To assist in the development of a communication strategy for UAB that will enhance its image to internal and external publics. To promote UAB through the development of news releases and other media materials and through participation in marketing an Manager, Media, Public Relati ...

  • 2025 World Police & Fire Games - Birmingham Al Usa

    Manager, Social Media

    1 week ago

    2025 World Police & Fire Games - Birmingham Al Usa Birmingham, United States

    Job Summary · The Social Media & Website Manager for the Birmingham 2025 World Police & Fire Games will play a pivotal role in executing the organization's digital communication strategies. This individual will be responsible for managing and maintaining the organization's prese ...

  • 2025 World Police & Fire Games - Birmingham, AL USA

    Manager, Social Media

    2 weeks ago

    2025 World Police & Fire Games - Birmingham, AL USA Birmingham, United States

    Job Summary · The Social Media & Website Manager for the Birmingham 2025 World Police & Fire Games will play a pivotal role in executing the organization's digital communication strategies. This individual will be responsible for managing and maintaining the organization's prese ...

  • ITAC Solutions

    Social Media Manager

    1 week ago

    ITAC Solutions Birmingham, United States

    Do you have experience leading strategic initiatives on platforms like Facebook, Instagram, and YouTube to optimize ROI and campaign effectiveness? We are working on an exciting Paid Social and Video Advertising Manager for a Firm in Birmingham, AL. Help drive the company's marke ...

  • ITAC Solutions

    Social Media Manager

    1 week ago

    ITAC Solutions Birmingham, United States

    Do you have experience leading strategic initiatives on platforms like Facebook, Instagram, and YouTube to optimize ROI and campaign effectiveness? We are working on an exciting Paid Social and Video Advertising Manager for a Firm in Birmingham, AL. Help drive the company's marke ...

  • Telegraph Creative

    Social Media Manager

    3 weeks ago

    Telegraph Creative Birmingham, United States

    Telegraph is seeking a talented and driven Social Media Manager to spearhead social media for our client roster. This person will collaborate with our creative and strategy teams to create and execute social strategies and meet set KPIs, while communicating each brand's unique vo ...

  • ITAC Solutions

    Social Media Manager

    4 days ago

    ITAC Solutions Birmingham, United States

    Do you have experience leading strategic initiatives on platforms like Facebook, Instagram, and YouTube to optimize ROI and campaign effectiveness? We are working on an exciting Paid Social and Video Advertising Manager for a Firm in Birmingham, AL. Help drive the company's marke ...

  • Samford University

    Media Center Manager

    1 week ago

    Samford University Birmingham, United States

    Location : Main Campus - Homewood, AL · Job Type: Staff Full Time · Job Number: FY · Division: Advancement & Marketing for Staff · Department: STA-Media Center · Opening Date: 05/10/2024 · Closing Date: 8/31/2024 11:59 PM Central · FLSA: Exempt · Welcome to Samford Univer ...

  • Wettermark and Keith Law Firm

    Social Media Manager

    2 weeks ago

    Wettermark and Keith Law Firm Birmingham, United States

    Job Description · Job DescriptionJob Description: Social Media Manager · Location: Birmingham, AL · Salary: $60 - $65k · Job Description: Social Media Manager · Wettermark & Keith, a top-ranking personal injury law firm, is actively seeking an expert-level, highly experienced, an ...

  • Busy Dermatology Group

    Social Media Marketing Manager

    2 weeks ago

    Busy Dermatology Group Birmingham, United States

    Benefits: · 401(k) · 401(k) matching · Bonus based on performance · Competitive salary · Dental insurance · Employee discounts · Free uniforms · Health insurance · Paid time off · Vision insurance · Benefits/Perks · Competitive Compensation · Paid Time Off · Career Growth Opportu ...

  • Busy Dermatology Group

    Social Media Marketing Manager

    2 weeks ago

    Busy Dermatology Group Birmingham, United States

    Benefits: · 401(k) · 401(k) matching · Bonus based on performance · Competitive salary · Dental insurance · Employee discounts · Free uniforms · Health insurance · Paid time off · Vision insurance · Benefits/Perks · Competitive Compensation · Paid Time Off · Career ...

  • Velocity Ventures

    Team leadership for social media management

    2 days ago

    Velocity Ventures Pelham, AL, United States Freelance

    **Your Responsibilities**: · **Your Area of Responsibility** · - Leading and expanding our new social media department · - Developing, implementing, and managing social media strategies for our campaigns and own platforms · - Responsibility for social media editorial plans that i ...

  • beBee Handyman

    Community Manager for social media management for individual freelancer

    2 weeks ago

    beBee Handyman San Rafael, NM, United States Freelance

    Instagram Account Management in San Rafael, NMWhat tasks do you need the community manager for? · Managing social media (Instagram, Facebook, Twitter, Pinterest, etc.) · What language do you need this service in? · Spanish · What is the size of the company or business to be promo ...

  • Boston College

    Research Associate, Sierra Leone

    3 weeks ago

    Boston College Chestnut Hill, United States

    **Boston College Introduction** · Founded in 1863, Boston College is a Jesuit, Catholic university located six miles from downtown Boston with an enrollment of 9,484 full-time undergraduates and 5,250 graduate and professional students. Ranked 35 among national universities, Bost ...