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    Data Scientist - San Bruno, United States - RIT Solutions, Inc.

    RIT Solutions, Inc.
    RIT Solutions, Inc. San Bruno, United States

    2 weeks ago

    Default job background
    Description
    Data Scientist (SQL/Python/R) | Hybrid - San Bruno, CA
    San Bruno, CA - Hybrid

    Primary Skills
    SQL,SQL Server

    Job Description
    REQUIRED
    • Marketing mixed model experience.
    Responsibilities
    • Perform hands-on modeling and complex analyses using Python, SQL and/or R
    • Build and enhance marketing mix models to connect the impact of marketing tactics and business short-term and long-term outcomes
    Minimum Qualifications
    • Marketing mix modeling industry experience
    • 8+ years of industry experience in data science, measurement, marketing strategy & analytics
    Description:
    • We are seeking an experienced data science individual contributor to enable deep insights and capabilities to our clients through advanced analytics and machine learning techniques (e.g. predictive modeling, segmentation, etc)
    Responsibilities :
    • Perform hands-on modeling and complex analyses using Python, SQL and/or R
    • Build and enhance media mix models to connect the impact of marketing tactics and business short-term and long-term outcomes
    • Run optimization and simulation scenarios to help provide the marketing investment and allocation recommendations Marketing leadership and CMO
    • Present media mix insights to different levels of senior clients
    • Explain complex modeling approaches in simple terms and develop compelling narratives that connect modeling results with business problems
    • Partner with cross-functional team to streamline data science solutions
    • Integrate disparate data sources and leverage state-of-the-art analytics best practices in order to deliver integrated actionable insights to partners and senior leadership around digital marketing optimization
    Minimum Qualifications
    • Master's degree in statistics, economics, operations research, engineering, or related field
    • 6+ years of industry experience in data science, measurement, marketing strategy & analytics
    • Strong communication skills to 'tell a story' that provides insight into the business
    • Proficient coding skills (SQL/Python/R) and database knowledge
    • Extensive experience with predictive modeling algorithms
    • Strong project management skills, including managing technical resources and multiple priorities & milestones.
    • You have a passion for working in a fast-paced agile environment.
    • A collaborative mindset and sense of curiosity
    Preferred Qualifications
    • PhD degree in Statistics, Economics, Operations Research, or related field
    • Experienced in building market mix and multi-touch attribution models
    • Experience with advertising, measurement, and/or digital marketing analytics
    • Experience with advertising technology platforms Ad servers, DSPs, DMPs, etc.
    • Advanced programming skills with experience of creating Python modules
    • Experience with A/B and Multivariate test design and implementation
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