- 7 years prior experience in a marketing position is required.
-
Go-To-Market Brand Manager
3 weeks ago
Shimano North America Holding Ladson, United StatesGo-To-Market Brand Manager · Fish · The position does not offer remote work. · Shimano North America Holding, Inc. is a global company that produces products for bicycling and fishing markets. Our fishing division produces and sells products under the Shimano, G. Loomis and Pow ...
-
Window Installer
3 weeks ago
West Shore Home Ladson, United StatesLooking to build your career with a company who values your craftsmanship, skill, and experience? Join a team who works just as hard for you as you do for our customers. · As a Window Installer on our Charleston team, you will join us on our mission of Bringing Happiness to Every ...
-
Mobile Fleet Technician
3 weeks ago
W.W. Williams Company Ladson, United StatesMobile Fleet Technician Opportunity Summary: · The W.W.Williams Company is looking to hire a Mobile Fleet Technician with the skills and experience to inspect and perform Preventive Maintenance on customer vehicles at their preferred location. · The Mobile Fleet Technician is res ...
-
Mobile Fleet Technician
2 weeks ago
WW Williams Ladson, United StatesMobile Fleet Technician Opportunity Summary: · The W.W.Williams Company is looking to hire a Mobile Fleet Technician with the skills and experience to inspect and perform Preventive Maintenance on customer vehicles at their preferred location. · The Mobile Fleet Technician is res ...
-
Diesel Technician
2 weeks ago
W.W. Williams Company Ladson, United StatesDiesel Technician/Marine Engines Opportunity Summary: · We are seeking a motivated and skilled Diesel Marine Engine Technician, who is responsible for troubleshooting, repairing, and diagnosing both routine maintenance and emergency services on marine engines (yachts, personal an ...
-
Diesel Technician
1 week ago
WW Williams Ladson, United StatesDiesel Technician Opportunity Summary: · We are seeking a highly skilled and motivated Diesel Technician. As a Diesel Technician at W.W. Williams, you will be responsible for accurately troubleshooting, repairing, and diagnosing both routine maintenance and emergency services whi ...
-
Diesel Technician
3 weeks ago
W.W. Williams Company Ladson, United StatesDiesel Technician Opportunity Summary: · We are seeking a highly skilled and motivated Diesel Technician. As a Diesel Technician at W.W. Williams, you will be responsible for accurately troubleshooting, repairing, and diagnosing both routine maintenance and emergency services whi ...
-
Bumper to Bumper Truck Technician
2 weeks ago
WW Williams Ladson, SC, United StatesBumper-to-Bumper Truck Technician Opportunity Summary: · We are seeking a highly skilled and motivated Bumper-to-Bumper Truck Technician. As a Bumper-to-Bumper Truck Technician, you will be responsible for accurately troubleshooting, repairing, and diagnosing routine maintenance ...
-
Bumper to Bumper Truck Technician
2 weeks ago
W.W. Williams Company Ladson, SC, United StatesBumper-to-Bumper Truck Technician Opportunity Summary: · We are seeking a highly skilled and motivated Bumper-to-Bumper Truck Technician. As a Bumper-to-Bumper Truck Technician, you will be responsible for accurately troubleshooting, repairing, and diagnosing routine maintenance ...
-
CWR-Warehouse Associate II
1 week ago
Manpower Inc Ladson, United StatesOur client is seeking an experienced warehouse associate to join their team. As a shipping and receiving clerk, you will be part of the [day to day route team supporting the business. The ideal candidate will have communication, date entry and accuracy skills which will align suc ...
-
Bumper to Bumper Truck Technician
1 week ago
W.W. Williams Company Ladson, United StatesJob Description · Job DescriptionBumper-to-Bumper Truck Technician Opportunity Summary: · We are seeking a highly skilled and motivated Bumper-to-Bumper Truck Technician. As a Bumper-to-Bumper Truck Technician, you will be responsible for accurately troubleshooting, repairing, an ...
-
Regional Sales Manager
1 week ago
Shimano Ladson, United StatesRegional Sales Manager- Southwest · Texas, Oklahoma, Arkansas, & Louisiana · Fish Division · Shimano North America Holding, Inc. is a global company offering the world's sporting community top labels and brands, including Shimano, G. Loomis, Power Pro, and Lazer Sports. · We ...
-
Project Manager
4 weeks ago
W.W. Williams Ladson, United StatesProject Manager (Power Generation) Opportunity Summary: · Power Generation Project Manager, the primary responsibility is to ensure products meet quality and efficiency standards set by MTU, W.W. Williams, and the end client. This position has the authority to accept or reject p ...
-
Mobile Fleet Technician
1 week ago
W.W. Williams Company Ladson, United StatesJob Description · Job DescriptionMobile Fleet Technician Opportunity Summary: · The W.W.Williams Company is looking to hire a Mobile Fleet Technician with the skills and experience to inspect and perform Preventive Maintenance on customer vehicles at their preferred location. · T ...
-
Maintenance Engineer
3 weeks ago
Mercedes-Benz Group Ladson, United StatesAufgaben Shape the future todayThe world is changing. The question is, what will be our contribution to the outcome? We have set the pace in the field of mobility from the very beginning, and we will continue to do so. At Mercedes-Benz Vans, interdisciplinary teams are developing ...
-
Paint Shop Maintenance Engineer
2 weeks ago
Mercedes-Benz Group Ladson, United StatesAufgaben Shape the future todayThe world is changing. The question is, what will be our contribution to the outcome? We have set the pace in the field of mobility from the very beginning, and we will continue to do so. At Mercedes-Benz Vans, interdisciplinary teams are developing ...
-
Diesel Technician
1 week ago
W.W. Williams Company Ladson, United StatesJob Description · Job DescriptionDiesel Technician Opportunity Summary: · We are seeking a highly skilled and motivated Diesel Technician. As a Diesel Technician at W.W. Williams, you will be responsible for accurately troubleshooting, repairing, and diagnosing both routine maint ...
-
Diesel Technician/Marine Engines
1 week ago
W.W. Williams Company Ladson, United StatesJob Description · Job DescriptionDiesel Technician/Marine Engines Opportunity Summary: · We are seeking a motivated and skilled Diesel Marine Engine Technician, who is responsible for troubleshooting, repairing, and diagnosing both routine maintenance and emergency services on ma ...
-
Senior Operations Manager
1 week ago
Ryder System Ladson, United StatesJob Seekers can review the Job Applicant Privacy Policy by clicking HERE. ) · We are immediately hiring a Senior Operations Manager in Ladson, SC for our Supply Chain Solutions division. Apply here today to speak with a recruiter about the position and perks of joining our Ryder ...
-
Senior Operations Manager
4 days ago
Ryder System Ladson, United StatesJob Seekers can review the Job Applicant Privacy Policy by clicking HERE. ) · We are immediately hiring a Senior Operations Manager in Ladson, SC for our Supply Chain Solutions division. Apply here today to speak with a recruiter about the position and perks of joining our Ryder ...
Go-To-Market Brand Manager - Ladson, United States - Shimano North America Holding
3 weeks ago
Description
Go-To-Market Brand ManagerFish
The position does not offer remote work.
Shimano North America Holding, Inc.
is a global company that produces products for bicycling and fishing markets. Our fishing division produces and sells products under the Shimano, G. Loomis and Power Pro brands.
We are seeking a
Go-To-Market Brand Manager
to join our
Fish team At Shimano, we welcome your talent, innovation, and enthusiasm.
We offer an exceptional array of employee benefits and incentives and are proud to support our employees' health and happiness.
We offer paid time off, medical, dental, vision, employer-matching 401k, wellness incentives, a fully equipped onsite gym, rideshare program, and much more.
Job Summary:
The Go-To-Market Brand Manager represents Shimano's brands and produces all dealer and consumer promotional efforts. This role oversees the product marketing team to drive content creation and strategic mar/com distribution.
Success in this position is to drive demand by working with the sales, supply chain, product, and eBusiness teams while closely interacting with key retailers.
Job Level:
Manager/Supervisor
Essential Duties/Responsibilities:
Creative ManagementExecute all consumer-facing marketing efforts and brand messages of the Shimano brands for the U.S.Support and create global marketing promotions and creative requests from corporate headquarters.
Develop and manage the content map that displays existing content assets and highlights content needs by buyer segment and funnel stage.
Implement the creative development process, including brief development, reviews, and production.Effectively execute the brands' positioning, identity, and marketing messages.
Collaborate with product and brand marketing teams and outside vendors to ensure that product positioning and messages are aligned with other products, corporate strategy, and brand identity.
Review work performed to ensure consistency across all media channels.Manage a rich content/editorial calendar to match marketing initiatives.
Deliver new content to support demand gen campaigns, including emails, landing pages, thank you pages, etc., and new content assets.
Oversee additional marketing content development, including PR, press releases, catalog content, and sales tools.Assist in the development of Merchandising/Fixture/POP collateral/ Event supportProject Management
Effectively plan and lead projects working directly and collaboratively with cross-functional teams, internal key stakeholders, and external partners.
Own and organize the Go To Market marketing campaign plans and calendarsCommunicate new content initiatives and operating results throughout the organizationInteract with other Shimano offices to coordinate all marketing efforts.
Ensure content marketing efforts support SEO and keyword targeting.Manage marketing budgets to maximize exposure while controlling budget to set goals.
Monthly Budget tracking of all marketing funds and accounts.
Oversee and record all advertising payments and invoices monthly.
Coordinate and attend dealer camps and writer events.
Constantly develop new media relations to expand our consumer reach.
Represent Shimano as the lead contact with all media, online, web, social and vendor relations.
Plan Social Media programs and content yearly for maximum exposure.
Coordinate website updates, content, and consistent look with other forms of media.
Manage event selection, planning, and logistics. Create an event and trip reports for continual process improvement.
Data-Driven Analysis
Evaluate different channels and mediums (including interactive elements, video, and infographics) to determine the best opportunities to engage target audiences.
Drive effective strategies for content creation and lead generation with a focus on data and metrics-focused decision makingExercise a data-centric approach to gather user insights and use data to improve engagementAbility to effectively toggle between strategic thinking and tactical executionConduct research to benchmark best practices, and understand consumer marketing dynamics to target the consumers/customers effectively.
Analyze digital and traditional marketing trends and development of marketing plans that meet strategic goals.Manage financial resources assigned to all marketing efforts and optimize return on the marketing spend. Collaborate with leadership to prepare and monitor budget assumptions within each product category.
Support and enhance social media marketing efforts with focused content management and measure effectiveness.
Analyze web metrics and dashboards emphasizing measuring demand thru content traffic and conversion.
Team Management
Effectively manage projects and employees to achieve maximum efficiency and results.
Leads team members to ensure the effectiveness of messaging and integrity of the brand to all internal and external audiences, communicating expectations and standards of work quality.
OtherInteract with the corporate team on brand development efforts of all brands.
Assist other departments of the Fishing Division as needed or assigned.
Represent the company professionally and knowledgeably at all times.
Job Qualifications:
Ability to demonstrate and explain product technologies, features, and benefits.
Detailed knowledge of digital and traditional marketing, advertising, and promotion.
Strong creative skills, problem-solving skills, and presentation skills.
Ability to manage others, both internal and contract employees, to accomplish detailed tasks on time and within budget.
Ability to write technical and engaging articles, press releases, and B2B emails. Good understanding of writing style or tone based on the audience you are speaking to.
Exceptional Time management and planning skills.
Ability to travel, work extended show hours, and be willing to work outside of normal office hours.
Ability to work without direct supervision.
Must have a strong "can do" attitude, leadership skills, and the ability to motivate others.
Ability to work within various social media platforms.
Photography and videography experience and skills preferred.
Event planning and support skills.
Mid to high-level computer skills. Experience using Microsoft Office Suite.
Education:
Bachelor's degree in Marketing or equivalent experience
Working Conditions:
Professional office environment with frequent domestic travel for fresh and saltwater fishing events.
NOTE:
This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job.
Shimano North America reserves the right to modify and change responsibilities and duties herein without notice.
Shimano North America is an equal opportunity employer and will not discriminate against any employee or applicant on the basis of age, color, disability, gender, national origin, race, religion, sexual orientation, veteran status or any classification protected by federal, state, or local law.
