Associate Marketing Manager, Crown and Currency - New York, United States - Penguin Random House LLC

Mark Lane

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Mark Lane

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Description

Specific responsibilities:


  • Implements creative, datadriven, resultsoriented campaigns, with a focus on marketing select frontlist titles, backlist priority titles, longterm campaigns, and trade paperback conversions
  • In partnership with Crown's analytics team, use consumer insights and data to drive promotions for frontlist and backlist titles, enhancing ongoing discovery and sales
  • Drives and conducts outreach to target audiences, engaging with social media influencers, organizations, book clubs, and potential partners
  • Works with publicity, editorial, and design to develop time sensitive pitch decks
  • Participates in and contributes perspective at internal and external meetings with publicists, editors, sales, authors, and agents
  • Identifies opportunities for enhancing imprint campaigns by tying into cultural and relevant moments, and aids in developing best practices (new tools, platforms, and partnership opportunities)
  • Proficiency with Microsoft Word, Excel, and Outlook
  • A growth mindset committed to a creative and entrepreneurial approach to publishing
  • At least 4 years of relevant marketing experience in book publishing or a related field
  • Experience working with sensitive material, authors, and agents
  • Exceptional verbal and written communication skills
  • Ability to work both independently as well as in a collaborative setting
  • Strong organizational skills and demonstrated ability to meet deadlines
  • A motivated selfstarter, strategic thinker, and team player
For any questions you may have, please refer to our FAQ page here.

Full-time employees are eligible for our comprehensive benefits program.

Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.

Penguin Random House values the array of talents and perspectives that a diverse workforce brings.

All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.


Company:
Penguin Random House LLC


Country:
United States of America


State/Region:
New York


City:
New York


Postal Code: 10019


Job ID: 270219

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