Marketing Manager, Indirect Retail - Philadelphia, United States - Comcast Corporation

Mark Lane

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Mark Lane

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Description
Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences.

As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines.

We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day.

If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.


Job Summary

Core Responsibilities

  • Manage the development and execution of marketing, merchandising, drive to retail and related field marketing materials in Boost Mobile retail and Xfinity Prepaid Authorized Retailers.
  • Support the launch of NOW across prepaid retail channels
  • Execute quarterly campaigns instore with creative including but not limited to freestanding display, brochures, window clings, posters, flyers and digital assets
  • Support field marketing team requests including but not limited to banners, flags, tablecloths, tents, Aframes
  • Own vendor production, execution, gotomarket communication with field partners
  • Manage endtoend creative process, budget, and timeline with creative partners and print vendor to ensure timely delivery and bestinclass execution
  • Own day to day relationship with Boost Mobile Merchandising team
  • Serve as liaison between Region field team and HQ Prepaid marketing
  • Partner with Prepaid/NOW Product team, Indirect Retail Sales team, and Income Constrained Marketing Communications team on the development of new merchandising
  • Maintain Xfinity Prepaid Indirect Retail creative and field marketing assets on Digital Assets Management system, conducting creative audits as needed
  • Consult with Senior Director regarding strategy, content, design and production of all marketing materials. Responsible for ensuring accuracy of content before being communicated to field
  • Coordinate brand and legal reviews and content submissions for all creative initiatives
  • Ensure key Prepaid Indirect Retail marketing programs are communicated internally
  • Consistent exercise of independent judgment and discretion in matters of significance
  • Other duties and responsibilities as assigned.

Preferred Qualifications:


  • Excellent written/verbal communications skills and strong presentation skills
  • Relationshipbuilding, negotiation and influencing skills
  • Agency management skills
  • Excellent analytical, quantitative, organizational and prioritization skills
  • Must be innovative, proactive and a strong team player
  • Working knowledge of Microsoft Office Suite
  • Works well under pressure and tight deadlines
  • Experience with project management
  • Retail marketing experience
  • Field marketing experience

Employees at all levels are expected to:

  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff be enthusiastic learners, users and advocates of our gamechanging technology, products and services, especially our digital tools and experiences.
  • Win as a team make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Respect and promote inclusion & diversity.
  • Do what's right for each other, our customers, investors and our communities.

Disclaimer:


  • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is proud to be an equal opportunity workplace.

We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.


Education
Bachelor's Degree


While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.


Relevant Work Experience
5-7 Years


Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work.

Most sales positions are eligible for a Commission under the term

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