Marketing Specialist - Stafford, United States - Stafford County, VA

Stafford County, VA Stafford, United States

2 weeks ago

Description

Salary:
$ $32.73 HourlyLocation : Stafford County, VA

Job Type:
Part-Time
Job Number: 03610Department: PRCF
Opening Date: 04/25/2024

Closing Date: 5/9/2024 4:30 PM EasternStarting Salary:
$19.25/hour- $25.99/hourJob Description Performs clerical and intermediate technical work assisting with a variety of office and administrative tasks in the Marketing division of Parks, Recreation, Facilities and Tourism. Performs difficult technical work assisting with marketing initiatives, including creative, digital, social media, events, public relations and internal and external communications; does related work as required. Work is performed under general supervision and reports to Marketing Manager.
The hiring range for this position is $19.25/hour to $25.99/hour based on experience.
The full range of thid position is $19.25/hour to $32.73/hour to provide opportunity for growth and development.

Examples of Duties Assist with digital and social media marketing projects and initiatives to ensure that all activitiesalign with the marketing communication plans and branding efforts.

Work with department managers to develop marketing strategies for programs andevents.
Develop and implement digital marketing strategies to include website, newsletters andsocial media accounts.

Supports the Marketing Manager with content on website and social media platforms toinclude, Facebook, Instagram, Twitter, Pinterest, LinkedIn, YouTube; also supports othermarketing and advertising efforts.

Create marketing flyers and graphics for programs and events.
Analyze data to determine campaign efficiency.

Develop an identifiable brand through maintaining county brand graphic standards forall marketing collateral and assure consistent adherence to branding guidelines.

Creation of program/activity guides for printing and distributions.
Maintain and create community partnerships and participation in community eventswithin department and partners.
Coordinate in-person marketing opportunities.
Develop new marketing strategies.

Knowledge, Skills and Abilities Understanding of practices, techniques, and methods of planning andimplementing marketing and communication initiatives, and strategies;General knowledge of the geographic layout of the County and surroundingareas;Skill in public speaking before groups of various sizes;Skill in use of personal computers;Ability to work independently;Ability to communicate effectively both orally and writing;Ability to understand detailed and complex policies and procedures;Ability to plan, develop, implement, and evaluate advertising and marketingstrategies;Ability to develop and write promotional copy, speeches, and correspondence;Ability to research and interpret data;Ability to prepare and maintain detailed records and reports;Ability to process and utilize complex workplace data and graphics;Ability to establish and maintain effective working relationships with generalpublic, co-workers, other departments, County officials, community leaders, localgroups, businesses, media, and agencies;Ability to express ideas and present programs in an enthusiastic and dynamicmanner to a diverse public.

Education and Experience Any combination of education and experience equivalent to graduation from high school, and 1 to 2 years of clerical and administrative experience.

Marketing or graphic creation helpful. Associates Degree or higher is preferred.
Special Requirements Possession of a driver's license valid in the Commonwealth of Virginia.

Physical Requirements/Work Environment This is sedentary work but requires the exertion of up to 25 pounds of force regularlyand a negligible amount of force frequently or constantly to move objects.

Work requiresreaching, grasping, repetitive motions, and standing for several hours infrequently. Vocalcommunication is required for expressing or exchanging ideas by means of the spokenword. Hearing is required to perceive information at normal spoken word levels.

Visualacuity is required for preparing and analyzing written or computer data, operation ofmachines, determining the accuracy and thoroughness of work, and observing generalsurroundings and activities.

Work requires driving to meeting locations within the region.
The worker is subject to inside and outside environmental conditions.
Please for our part-time benefits.

Note:

All employees are required to have direct deposit of their bi-weekly paychecks into one or more financial institution(s) of their choice.

Information must be presented at time of hire.

Proper Identification must be shown at time of hire in order to complete the necessary paperwork for compliance with the Immigration Control and Reform Act of Describe your customer service experience and where you gained this experience.

02 Describe your experience with any social media platforms.

(Facebook, Instagram, Twitter, TikTok, Snapchat) 03 Describe your experience in creating advertising materials and where did you gain this experience.

04 Describe your experience providing direct marketing at community outreach events. Required Question

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