SVP, Digital Account Director - New York - VML HEALTH

    VML HEALTH
    VML HEALTH New York

    6 days ago

    Description

    SVP, Digital Account Director (Medical Education)

    4 days ago – Be among the first 25 applicants

    Who We Are

    At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

    Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

    About VML Health

    VML HEALTH is a global healthcare agency that partners with healthcare clients across a broad definition of health, from high science to wellness and everything in between. It operates fluidly within the VML agency, as a core group of health specialists (a 'vertical') that has the benefit of autonomy in management, but with support of non-health expertise.

    At the heart of health is the story of life – all the highs and lows, ambitions, and possibilities. But facing a health challenge can suddenly pull people away from these stories, knocking them off course. Our purpose is to bridge this gap, bringing people closer to life and all its meaning. We gain a deeper understanding of Healthcare Professionals' and patients' needs, behaviors and lived experiences through what we call 'radical empathy'. VML Health creates connected brands that get to the heart, bringing people closer to the lives they want to live. Get to the heart. Connect for life. International Meetings and Science (IMsci), a division of VML Health, works with companies to build world‑class healthcare and pharmaceutical brands among medical professionals and consumers, with a transmedia storytelling approach that covers medical education strategies.

    What We're Looking For

    As SVP, Account Director, you'll lead strategic client relationships with a strong digital transformation focus. You'll have overall accountability for client partnerships, business growth, and the integration of digital innovation across all account activities. This role requires a forward‑thinking leader who can drive significant organic growth while mentoring teams to deliver future‑ready healthcare communications solutions.

    What You'll Do

    Account Leadership & Management

    • Serve as the primary senior client contact, building C‑suite relationships while positioning the agency as a digital innovation partner
    • Lead account planning, financial management, forecasting, and profitability analysis
    • Drive organic growth through strategic planning that identifies digital expansion opportunities
    • Structure and oversee account teams to ensure optimal performance and digital capability development

    Digital Strategy & Innovation

    • Champion digital‑first approaches across all client engagements
    • Identify opportunities to enhance traditional medical education with digital components and data‑driven personalization
    • Partner with specialists to develop innovative solutions addressing evolving client needs
    • Guide the integration of AI, automation, and analytics to improve campaign effectiveness

    Business Development & Growth

    • Pursue organic growth opportunities through digital expansion and innovation
    • Lead new business pitches with compelling digital value propositions
    • Develop strategic account plans mapping growth pathways through digital transformation initiatives
    • Monitor competitive landscape to identify new business opportunities

    Client Relationship Management

    • Provide strategic counsel and digital thought leadership to clients at all levels
    • Anticipate client needs and proactively recommend digital solutions
    • Lead client meetings and presentations with confidence and digital fluency
    • Foster trusted advisor relationships by consistently delivering strategic value

    Team Leadership & Development

    • Mentor team members with focus on building digital acumen and consultative skills
    • Foster a culture of innovation, continuous learning, and digital experimentation
    • Recruit and retain top talent across traditional and digital disciplines
    • Model collaborative leadership that bridges traditional account management with digital expertise

    Who You Are

    • A demonstrated leader with the ability to integrate digital strategies into traditional medical education programs
    • Experience leading omnichannel campaigns leveraging multiple digital touchpoints
    • Understanding of digital analytics, measurement frameworks, and performance optimization
    • Familiarity with digital content strategies, formats, and distribution channels
    • Experience with digital transformation initiatives within healthcare communications
    • Knowledge of AI applications in medical education and HCP engagement
    • Proven success in selling digital solutions to healthcare clients

    What You'll Need

    • 10+ years progressive experience in healthcare account management with 7‑8 years in medical education
    • Demonstrated success growing accounts through strategic planning and digital innovation
    • Strong track record of client relationship management at senior and executive levels
    • Experience leading high‑performing account teams
    • Proven business development capabilities and successful pitch leadership
    • Strong understanding of healthcare industry dynamics, regulations, and stakeholder needs
    • Exceptional communication, presentation, and interpersonal skills

    What We Offer

    • Passionate, driven people: We champion a culture of people who do extraordinary work.
    • Consciously cultivated culture: We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
    • Competitive benefits: What we offer full‑time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401(k) match (100% dollar‑for‑dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
    • Growth‑minded opportunities: We aim to nurture a culture of real‑time feedback, a growth‑oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally.

    The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job‑related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

    Base Salary: $125,000 USD – $295,000 USD

    We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

    WPP (VML) is an equal‑opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.


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