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    Marketing Officer: Multimedia Creation and Social Media Management - Lansing, United States - Methodist Children's Home Society

    Methodist Children's Home Society
    Methodist Children's Home Society Lansing, United States

    4 weeks ago

    Default job background
    Description

    Marketing Officer:
    Multimedia Creation and Social Media Management


    Working under the Marketing Supervisor within a highly collaborative team, MCHS is seeking a dynamic and talented Marketing Officer to join our Marketing and Development Team.

    The ideal candidate will possess a diverse skill set encompassing graphic design, video production, photography, social media management, writing, and web maintenance.

    This individual will play a crucial role in enhancing our organization's visibility, engagement, and overall marketing strategy.
    DUTIES & ESSENTIAL JOB FUNCTIONS

    Graphic Design:


    Utilize Adobe Creative Cloud, with a primary focus on Illustrator and InDesign, to create visually compelling materials for both print and digital platforms.

    Design marketing collateral, brochures, flyers, banners, and other materials that effectively communicate the organization's mission and values.

    Web Maintenance:
    Update and maintain the organization's website, ensuring that content is accurate, relevant, and visually appealing.
    Collaborate with the IT team to implement any necessary technical updates and improvements.

    Copy Writing:
    Craft compelling and concise social media copy that aligns with the organization's voice and tone.
    Contribute to web content creation, ensuring that the website remains up-to-date and reflects the latest organizational developments.

    Social Media Management:
    Drive social media strategy, including content ideation and creation across various platforms.
    Develop visually appealing and shareable content to increase brand awareness and engagement.
    Monitor social media trends and analytics to optimize content and maximize reach.

    Photography:
    Capture high-quality event photographs that document key moments, convey the essence of our organization's mission/services, and motivate engagement.
    Occasionally take headshots of key personnel for use in promotional materials and online platforms.

    Creative Video Editing and Production:
    Develop short-form and long-form testimonial videos that showcase the impact of our programs and initiatives.
    Edit and produce engaging video content that aligns with the organization's messaging and resonates with our target audience.

    BASIC COMPETENCIES
    Education and Experience

    Bachelor's degree from an accredited college or university and at least three (3) years of experience in marketing and/or public relations.

    Proven experience in graphic design, video editing, photography, and social media management.
    Proficiency in Adobe Creative Cloud, particularly Illustrator, InDesign, Photoshop, and Premier Pro.
    Strong writing skills for both social media and web content.
    Experience with web content management systems (CMS).
    Ability to multitask and work in a fast-paced, collaborative environment.
    Passion for and understanding of the non-profit sector.

    MCHS is an equal opportunity employer where employment is based upon personal capabilities and qualifications without discrimination because of race, ethnicity, religion, sex, age, marital status, national origin, disability, sexual orientation, veteran status, or any other protected characteristics as established by law.

    This policy extends to all policies and procedures related to the recruitment and hiring, compensation, benefits, termination, and all other terms and conditions of employment.

    Who referred you to this position? Enter their first and last name here.
    What's your highest level of education completed?
    College or University
    Are you 18 years of age or older?

    LinkedIn Profile URL:

    Website, blog or portfolio:
    Desired salary
    Have you ever been convicted of a felony?

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