Social Media Strategist, Parenting - New York, United States - BDG

BDG
BDG
Verified Company
New York, United States

1 week ago

Mark Lane

Posted by:

Mark Lane

beBee recruiter
Description

Bustle Digital Group ("BDG") is seeking a Social Media Strategist to join our Parenting team, working specifically on our Parenting brands.


  • This is a position covered under a collective bargaining agreement between BDG Media, Inc. and the Writers Guild of America East._

Key Accountabilities:


  • Manage daytoday posting for our Parenting brands on Facebook and Twitter
  • Help develop the Parenting brands' social strategies
  • Assist Scary Mommy's small and nimble News team in writing pieces
  • Regularly pitch new, innovative social concepts and ideas
  • Help with strategy and execution of digital issues and covers
  • Use analytics tools to track growth across social channels and inform overall strategy.
  • 1+ years experience working in social media, specifically for a digital publisher
  • Thorough understanding of each of the brands' voice and coverage areas
  • Ability to identify trending topics, emerging trends, and onbrand influencers
  • Knowledge of social analytics tools
  • Excellent organizational skills
  • Willingness to take direction and alter workflow with a sense of urgency
  • Exceptional communication skills


BDG is one of today's leading global media companies with a portfolio of distinct digital and experiential brands that are shaping culture through its authentic and trusted storytelling.

Audiences turn to our brands - Bustle, Elite Daily, The Zoe Report, NYLON, Inverse, Mic, W, Romper, Scary Mommy, Fatherly, and The Dad - to hear from a set of diverse voices around the interests engaging the next generation.

Founded in 2013, the Company reaches over 223 million readers and social fans and serves hundreds of the world's largest advertisers.

BDG has global offices in New York, Los Angeles, Miami, London, and Paris.
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