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    Public Relations Account Manager - Birmingham, United States - KC Projects Public Relations

    KC Projects Public Relations
    KC Projects Public Relations Birmingham, United States

    3 weeks ago

    Default job background
    Technology / Internet
    Description

    KC Projects PR values include being highly collaborative, customer focused, and employee centered. The Account Manager role is key to the success of these values and serves as the bridge between leadership and account executives. The position will have responsibility for the direct management and coaching of account executives and junior or intern members of the team.

    The role is to implement and create strategies and activities with input from supporting team members, as well as proactively looking for opportunities or devising ideas to contribute to the team effort. The individual we seek should be a creative, proactive, and ambitious operator who has a deep understanding of the changing media landscape. The ideal candidate must have a thorough working knowledge of all major social media channels with a passion for communications.

    This is a working leadership role with ownership of key accounts while leading a team. The right candidate should also be self-sufficient, capable of running accounts on their own, with minimal guidance. Knowledge and experience of developing new accounts would be a plus.

    Key responsibilities include:

    • Manage day-to-day goals and make assignments for the team.
    • Leads the design, review, evaluation and progress of campaigns and projects; identifying gaps; and recommending changes and improvements.
    • Drive successful media relations efforts on behalf of clients through key message development, media training, pitching compelling stories and building strong relationships with industry and national media and influencers.
    • Manage, maintain, design, and develop strategic content for accounts on multiple social media platforms.
    • Participate in and help oversee the devolvement of goal-oriented public relations and digital campaigns.
    • Driving the media relations program for clients. An account manager should control this area of accounts, reacting to media inquiries and proactively looking for opportunities, working alongside leadership and support team.
    • Delivers accurate written communications and can write a range of copy including press releases, quotes, emails, newsletters, status and contact reports, and social media materials.
    • Develop strong creative deliverables for social media, presentations, newsletters, and client-centric branding.

    Preferred Experiences:

    • Proactively stays current with client-specific media, industry and digital developments and seeks to apply this knowledge for their work.
    • Understands the importance of and relationship between client service and profitability and works within the boundaries of budgets and time.
    • Running the features programs for clients, identifying opportunities, liaising with clients on suitable approaches and drafting copy and designing creative campaigns.
    • Writing monthly activity reports, quarterly / annual client reviews and new business proposals.
    • Participating in presentations to existing clients and at new business pitches
    • Confident in delivering verbal approaches to media – consumer, B2B and trade – to sell in ideas and discuss opportunities.

    What you bring to KC Projects:

    • 5+ years of previous PR experience
    • 3+ years of B2B experience with media relations and content development management experience
    • Strong relationships with the press and established media contacts
    • Strong attention to detail
    • Self-motivated problem solver
    • Commitment to employee development
    • Excellent communication and writing skills
    • Enthusiastic, supportive team player with a positive attitude
    • Strong graphic design skills working with a range of brands and industries
    • Experience in team management and development
    • Undergraduate degree or equivalent ideally in PR, Communications, Marketing, Business or Journalism

    Expected Start Date: With the right candidate, as soon as possible.

    Job Type: Full Time, Permanent

    Location: Birmingham, Alabama

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