Account Executive - San Francisco, United States - Disney
Description
Account ExecutiveJob ID
Location
- San Francisco, California, United States
Business
Disney Advertising
Date posted
May 08, 2024
Job Summary:
Reports to the Director, Sales.
Responsible for building strong relationships with clients & their agencies - agency investment teams for AEs assigned to holding companies; agency strategy/planning teams for AEs assigned to categories, while driving revenue.
A critical part of being a successful Account Executive is gaining insight into customer needs and experiences and translating those into sellable opportunities.
Responsibilities and Duties of the Role:
- Strategically position our solutions & ideas (linear and/or digital) in the market to drive revenue and win business
- Position all benefits and key selling propositions including multimedia sports, entertainment, and news solutions
- Serve as a thought leader in the marketplace (linear and/or digital) across video, social, display, data, etc.
- Partner with internal sales teams (linear and/or digital) on ways to increase opportunities to benefit all revenue across portfolio
- Participate and successfully dominate in scatter marketplace (linear and/or digital)
- Execute expertly and partner with multimedia or addressable teams on any RFPs or ideas as well as upfront
- Provide direction to solutions team to ensure all of our tentpole opportunities have strong multimedia and or addressable components
- Leverage creative solutions to increase Disney's win rates and ensure that we are delivering against all lines of business
- Craft client specific strategies that drive IP enabled media and data strategies that create yield opportunities for the company
- Partner with programmatic sales teams to craft and execute automated strategies internally and externally
- Contribute to a positive culture of inclusion, and uphold the values of Disney Ad Sales
Required Education, Experience/Skills/Training:
- Bachelor's degree or equivalent experience
- Ability to multitask and navigate large complex organizations
- 5 years of media sales experience required, 6 years preferred
- Must be excellent at communication and possess presentation skills that engage a room and foster continuous dialog
- Demonstrated a track record of revenue growth & superior client interactions
- Strong network of key client and agency partners
- Exceptional communication and presentation skills; ability to "own the room"
- Positive, detailoriented, selfstarter
- Willingness to travel
- Must have working knowledge digital landscape and platforms
- Demonstrated track record of revenue growth & superior client interactions
- Must have established, seniorlevel relationships with advertising agencies and brands directly
- Proven success in prospecting, cold calling and pursuing new business
- Strong negotiation skills with the ability to sell value not just price
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