Market Research Analyst - Houston, United States - CenterPoint Energy

Mark Lane

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Mark Lane

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Description

Date:
May 16, 2024


Location:
Houston, TX, US, 77002


Company:
CenterPoint Energy


CenterPoint Energy and its predecessor companies have been in business for more than 150 years.

Our Vision:

Our vision is to become the most admired utility in the United States through the execution of our long-term growth strategy.

We have an unwavering commitment to safely and reliably deliver electricity and natural gas to millions of people.


Our Commitment:

CenterPoint Energy is committed to creating an inclusive work environment where business results are achieved through the skills, abilities and talents of our diverse workforce.

At CenterPoint Energy, individuals are respected for their contributions toward our company objectives.

We strive for an inclusive work environment across all levels that is reflective of the available workforce in the communities we serve.


Job Summary

  • Provides administrative and research assistance for various projects, as assigned by the Market Research and Analytics Manager. Responsible for providing qualitative and quantitative research, evaluation support, technical assistance, needs assessment, and support services for a variety of business units across multiple states. Assist with project management activities, data collection activities, conducting research and evaluation across a broad range of topics.
  • Additional Qualifications (cont.)
    Essential Functions
  • Write proposals with direction from executives, directors, and managers
  • Write a questionnaire with little or no direction
  • Write or review tab plans directed toward the final analysis
  • Conduct research and evaluation activities (site visits, focus groups, qualitative interviews)
  • Conduct quantitative data file production and manipulation and basic statistical analyses
  • Create an action plan with little or no direction
  • Create topline and final reports and be able to present research findings either on their own or in tandem with the business developer/VP
  • Recommend changes in procedure or processes for research investigations and make decisions relating to project issues, including field, sample, weighting, etc.

Education Description

  • Requires a bachelor's degree in a social science, economics, marketing, business or related field with exposure to the social science research and evaluation functions.

Experience

  • Requires a minimum of 13 years of experience with custom market research, data analysis, and/or market insights.


  • Additional Qualifications

  • Experience with simple statistical analysis using software like Excel, SPSS, or SAS
  • Experience with research and evaluation activities
  • Experience with multivariate techniques when to use them and how to interpret the output (Conjoint/Discrete Choice/Max/Diff, Optimization)
  • Excellent analytical skills
  • Strong writing skills; building a story from the data
  • Experience with reviewing and designing questionnaires and training materials
  • Knowledge if a variety of different custom quantitative research methods; experience with online custom research
  • Ability to manage time across multifaceted projects
  • The ability to produce timely, highquality deliverables
  • Experience with simple statistical analysis using software like Excel, SPSS, or SAS
  • Experience with research and evaluation activities
  • Experience with multivariate techniques when to use them and how to interpret the output (Conjoint/Discrete Choice/Max/Diff, Optimization)
  • Excellent analytical skills
  • Strong writing skills; building a story from the data
  • Experience with reviewing and designing questionnaires and training materials
  • Knowledge if a variety of different custom quantitative research methods; experience with online custom research
  • Ability to manage time across multifaceted projects
  • The ability to produce timely, highquality deliverables
  • Experience with simple statistical analysis using software like Excel, SPSS, or SAS
  • Experience with research and evaluation activities
  • Experience with multivariate techniques when to use them and how to interpret the output (Conjoint/Discrete Choice/Max/Diff, Optimization)
  • Excellent analytical skills
  • Strong writing skills; building a story from the data
  • Experience with reviewing and designing questionnaires and training materials
  • Knowledge if a variety of different custom quantitative research methods; experience with online custom research
  • Ability to manage time across multifaceted projects
  • The ability to produce timely, highquality deliverables


  • Additional Qualifications
(cont.)
  • Able to demonstrate excellent teamwork and collaboration skills; strong interpersonal and conflict resolution skills
  • Able to identify creative and innovative solutions to resolve problems, and make sound decisions
  • Able to assess a variety of customer, marketing, industry, competitive and trend data and shape business strategy based on a discipline approach
  • Able to understand competitive landsca

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